Posted on July 17, 2015 7:36 am by Shel Holtz | Business | Ethics | Internal | PR | Social Media
Warning: Long post follows
The roster of companies taking positions and undertaking initiatives that go well beyond the comfortable mediocrity of Corporate Social Responsibility (CSR) is impressive.
Influencing public policy is nothing new for businesses—it has been the work of lobbyists since they first began plying their craft during the Ulysses S. Grant administration. (Grant, in fact, invented the word when he saw…
Posted on June 12, 2015 9:30 am by Shel Holtz | Content | Visual Communication | Wearables | Advertising | Attention | Brands | Business | Internal | Marketing | Media | Mobile | PR | Research | Social Media | Twitter | Video
Wikimedia Commons photo courtesy of Andrew DresselThe Friday Wrap is my weekly collection of news stories, posts, studies, and reports designed to help organizational communicators stay current on the trends and technology that affect their jobs. These may be items that flew under the radar while other stories grabbed big headlines. I collect material from which I select Wrap stories…
Posted on May 27, 2015 10:03 am by Shel Holtz | Internal | Intranets | Speaking
I tend to stay away from the big social media conferences that attract the same speakers over and over and over again. It’s not that I have anything against these folks; in fact, I count many of them among my friends. They’re mostly terrific speakers. And I have had great times at New Media Expo and some of the others you’re likely to hear…
Posted on April 19, 2015 12:25 pm by Shel Holtz | Internal | Writing and Editing
It was the summer of 1986.
I was halfway through my four-year tenure at Mattel, Inc. Bad times were on the horizon. Soon, the company’s finances would suffer and leadership would implement cost-cutting measures, including a crippling experience with McKinsey & Company’s dreaded Activity Value Analysis. But for now, budgets were still untouched and the Employee Communications Department cranked out a monthly newspaper for…
Posted on March 27, 2015 10:22 am by Shel Holtz | Sharing and Collaborating | Content | Instagram | Wearables | Brands | Business | Customer Service | Facebook | Internal | Location-based Services | Marketing | Mobile | Publishing | Social Media | Technology | Twitter
Flickr photo courtesy of Duncan HolmesThe Friday Wrap is a review of news, posts, reports, and other items appearing in the last week that will help you stay on top of the forces shaping communication in this fast-paced, ever-changing environment. These are stories that may have been lost in the flood of headline news stories. This week, in the wake…
Posted on March 26, 2015 9:29 am by Shel Holtz | The Workplace Experience | Business | Internal | Mobile | Trust
Most of the buzz around the mobile app Yik Yak is focused on universities, where its founders intended it would be used. Make no mistake. As surely as Facebook expanded beyond its university roots to become the top social network employees use in their day-to-day workflows, Yik Yak will make its way into the workplace.
The inevitability of employees adopting the…
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