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Holtz Communications + Technology

Shel Holtz
Communicating at the Intersection of Business and Technology
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A growing number of companies are offering internal communicators AI-powered advanced sentiment analysis tools to process real-time insights from chat platforms, emails, and discussion forums. These solution providers claim that analyzing employee conversations will help internal comms teams understand how employees respond to things in real time, just as sentiment analysis informs marketing and advertising decisions.

Listening is, of course, important.

The…

The futility of New Year’s resolutions was weighing on me the other day. I want to be better at some things in the new year: exercising more, eating healthier, spending more time with family, reading more. I am, however, acutely aware that, according to research, 23 percent of people quit their resolutions by the end of the first week, and 43…

We take Black History Month very seriously where I work. For the second consecutive year, our Black Employee Resource Group (ERG)—called The Collective—is managing content and activities from the bottom up. It’s a far more effective and authentic—and less prescriptive—approach than having leadership deliver it from the top down.

As the head of communications (and, I like to think, a Collective ally), I’m doing all I can with the…

Back-to-the-office communication is shaping up to be one of the most challenging undertakings ever for internal communicators, far more complex and fraught with peril than most are prepared for.

(Before we go any farther, let’s agree right now to not call it “return to work.” Employees have been working. They have been working hard, in many cases harder than they did when they commuted to…

While there is reason for workers in some industries to worry about their jobs giving way to robots and Artificial Intelligence, internal communicators can expect to stay very busy for the next decade.

Based on the results of Deloitte’s 2019 Global Human Capital Trends report, the publication HR Technologist listed 10 key trends for the next 10 years that will define the…

The rise of employee activism has been evident for some time now. Wayfair is the latest company to experience it first-hand and won’t be the last. At this point, there is no excuse for companies to be caught unawares. Every organization should undertake steps to militate against an embarrassing employee demonstration of opposition to a company policy, decision, or action.

The signs that…

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