Posted on August 9, 2012 11:10 am by Shel Holtz | Business | Social Media
A month or so ago, I participated in a conversation about whether CEOs should personally use social media. One of the other participants rejected the assertion that it has become a CEO requirement, arguing that it’s a mistake to elevate social media to a special class among the various communication tools available to business leaders. Social media, he argued, isn’t more or less…
Posted on June 15, 2012 9:35 am by Shel Holtz | Business | Content Curation | Marketing | Research | Social Media | Technology | Twitter
A review of some of the more interesting stories that have crossed my feeds in the last seven days.
If you’re The Wall Street Journal, MSNBC or another brand on the list of Twitter’s partner companies, your followers will soon be able to see something followers of no other account can see: more than 140 chararacters. These “expanded postings” will show video,…
Posted on June 7, 2012 11:52 am by Shel Holtz | Business | Internal | Social Media | Social Networking
The president of the Fortune 400 company where I worked called me into his office to proclaim that “We are now a learning company.” He had just returned from a conference where he sat in on a session about learning companies and he was pumped. So I asked, “What does that mean?”
His face wrinkled up in consternation. “It means we learn. We learn all the time,” he…
Posted on May 25, 2012 9:57 am by Shel Holtz | Business | Media | Mobile | Video
Memorial Day Weekend is upon us here in the United States. I remember when holidays like this means most stores were closed, TV offered nothing but stale reruns and third-string news teams, and the world seemed to grind to a halt. The Web, however, never rests, and it seems everyone else tries frantically to keep up. Do yourself a favor.…
Posted on May 10, 2012 10:41 am by Shel Holtz | Business | Social Media
Every now and then I read or hear something that leaves me shaking my head in dismay. That happened today when reading a piece on Search Engine Watch titled, Top 5 Reasons Why SMBs Should Fear Social Media.
Aside from the link-bait headline, it was the last item that led to my dismay. Under the label, “Advertising, Marketing & Public Relations Agencies That…
Posted on April 19, 2012 9:33 am by Shel Holtz | Business | Technology | Web
It was around 11 p.m. when I arrived at the Delta Hotel in Regina, Saskatchewan. It had been a long day: a full-day workshop in Saskatoon followed by the trip to Regina. By car, it’s only about a 2-1/2-hour drive. But I was flying Air Canada, which required a connection in Calgary, so I was tired and a bit cranky when I…
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