Posted on December 27, 2013 9:14 am by Shel Holtz | Content | Visual Communication | Pinterest | Advertising | Brands | Business | Channels | Facebook | IABC | Internal | Marketing | Mobile | PR | Publishing | Search | Social Media
Here at Holtz Communication + Technology, we hope your holiay season has been everything you wished for and that 2014 brings you success and happiness. Even as things wound down for the year at HC+T headquarters, I still collected a treasure trove of great stories you may have missed. You can check out (and follow) the collection of stories from…
Posted on December 24, 2013 9:12 am by Shel Holtz | Ethics | Mobile | PR | Social Media
Justine Sacco’s saga has been reported, analyzed and dissected more than most breaking news stories. While there is no excusing the message she tweeted, the reaction has far exceeded her transgression. Steve Martin (who himself apologized recently for a racially-insensitive tweet) once proposed the death penalty for parking violations. Death threats for an insensitive tweet seems a lot like that.
(If…
Posted on December 13, 2013 9:16 am by Shel Holtz | Content | Instagram | Visual Communication | Brands | Business | Ethics | Google+ | Marketing | Media | Mobile | PR | Search | Social Media | Technology
(c) Can Stock PhotoI don’t usually start the Wrap with a commercial, but I want to let you know about an eight-week, interactive, online workshop I’m presenting with my friend and colleague, Thornley Fallis CEO Joseph Thornley. For the third year, we’re offering the course on strategic social media through IABC. Each week, you’ll work through a multimedia learning module created using a…
Posted on December 12, 2013 4:52 pm by Shel Holtz | For Immediate Release | PR | Social Media

AirPR has raised a bit of a stir since it was launched with the proposition that startups, unable to spend the kind of money it costs to engage a public relations agency, can do better by connecting with an independent PR practitioner listed on the AirPR site. A sort of online dating service for startups seeking PR, AirPR is the…
Posted on November 29, 2013 11:16 am by Shel Holtz | Instagram | Crisis Communication | Ethics | Marketing | Mobile | PR | Social Media
I hope all of my American readers enjoyed a warm, restful and rewarding Thanksgiving Day. My readers are among the most important parts of my life for which I gave thanks yesterday—along with my family, friends, and colleagues. I’m also thankful that the communications profession continues to provide so many opportunities for commentary, experimentation and significant contributions to employers and clients…
Posted on November 22, 2013 9:07 am by Shel Holtz | Content | Pinterest | Advertising | Blogging | Business | Content Curation | Crisis Communication | Ethics | Marketing | PR | Research | Social Media
We had a great turnout at the Social Media Breakfast East Bay, with about 75 participants convening on a diner in Oakland to hear Robert Scoble and Shel Israel talk about the Age of Context, the theme of their excellent (and highly recommended) new book. As one of the event co-organizers, I was chuffed (as my British podcast co-host would…
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