Posted on May 25, 2016 1:29 pm by Shel Holtz | The Workplace Experience | Internal | Technology
“I have some senior managers questioning the need to retain dedicated internal communications specialists. Why not just get others in the Marketing team to chip in to support, they suggest.”
That was the message I got from a corporate communications manager in mid-May. It wasn’t the first time I have heard this sentiment. Or the second. Not even the third. The fact is, the…
Posted on May 24, 2016 9:23 am by Shel Holtz | The Workplace Experience | Internal
Conventional wisdom has led companies to spend countless billions of dollars in an effort to turn supervisors into communicators.
The conventional wisdom is that the relationship between employees and their supervisors is the key to engagement. Bolstering the argument that the relationship is vital is research from Gallup—the organization that, for all practical purposes, invented the concept of employee engagement—that found about half of…
Posted on April 21, 2016 6:05 pm by Shel Holtz | Chatbots | Internal | PR | Technology
It feels like 1992 all over again.
I first got online around 1985 via a local BBS. I was on CompuServe a year later, and the pre-graphical web in 1990. Through all this time I kept sounding the alarm: The online world is going to change the practice of public relations and organizational communication. Mostly my warnings were dismissed. By…
Posted on April 11, 2016 6:13 pm by Shel Holtz | The Workplace Experience | Brands | Business | For Immediate Release | Internal | Intranets | Media | Mobile | PR | Video
This is cross-posted from the FIR Podcast Network.
Today’s panel includes internal communications consultant and speaker Steve Crescenzo; ROI Communications CEO Barbara Fagan-Smith; and Frost Bank’s Vice President of Employee Communications, Culture, and People Development, Sheri Rosen.
Our topics included…
- For the first time, Edelman has issued a report that dissects data from the Trust Barometer to find out how much employees trust their…
Posted on April 11, 2016 6:05 pm by Shel Holtz | Internal | Marketing | Media | PR | Technology
We’re living through 1992 all over again.
In 1992, the World Wide Web was taking off. While most websites were the creations of hobbyists and technologists, marketers were starting to pay attention. In public relations and organizational communications, though, there was little recognition that the web would even be a factor no less a sea change in the way communicators reach audiences.
According to…
Posted on March 31, 2016 2:13 pm by Shel Holtz | Content | Internal | Marketing | Media | Mobile | PR | Technology
The next big organizational communication frontier could be plain text, with an occasional emoji thrown in.
Chatbots—or just bots—are the technology behind these text missives that may—and should—become part of any company’s communication toolkit. I have grown increasingly convinced that bots will become vitally important.
Bots aren’t new. Twitterbots have been around for almost as long as Twitter has. Now, bot developers are employing Artifical…
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