Holtz Communications + Technology

A recurring theme here at the New Communications Forum (in Las Vegas) is the value of corporate websites. Speakers from David Weinberger to John Bell (from Ogilvy PR) have reiterated the point: People will search Google and engage in the blogosphere to find out what’s what with a company before they visit the company’s website. Even if they do visit the company…

In another display reinforcing the idea that JetBlue understands how to communicate in a crisis, CEO David Neeleman has produced a video and had it uploaded to YouTube. Neeleman doesn’t read—in fact, he comes across as very human with a lot of “umms” as he speaks off-the-cuff, probably from a simple outline of things he wanted to cover.

In the video, Neeleman addresses steps…

An annual survey of projected advertising spending reveals that the online world will attract 20% of the advertising dollars spent in 2007, up from 18% last year. Meanwhile, spending on TV, radio, and movie ads will drop 3.5%. (I’m especially glad to hear this about movie ads. I hate spending $10 to get into a flick only to have to sit…

For a variety of reasons, I’ve been registering all my domain names at GoDaddy. The domains are dirt cheap and even cheaper if you use a promo code from the hundreds of podcasts the domain registration service sponsors. They have great technical support. They offer a range of related services and are pretty good at them.

But that may not be…

Stowe Boyd posted an item responding to the citation of a Telecom Express survey cited by the BBC, but says, “I will continue to contend that more American are finding information on the Internet more credible than conventional media sources. It looks like TV and print journalism are falling dramatically in their credibility.”

Stowe may want to revisit that conclusion.

The Telecom Express item…

A good friend who works at Blurb told me things have been hopping with a huge surge in orders for the holidays; he barely has time to breathe. This bit of news reinforces my belief that new media don’t kill old media, but rather that old media adapt—and, in this case, integrate.

In case you haven’t heard of Blurb, the online service provides you…