Posted on September 29, 2007 12:11 am by Shel Holtz | PR | Research
The Society for New Communications Research (where I am a research fellow and advisory board member) has been awarded a grant from the Institute for Public Relations and Weick Media to assess the impact of social media on businesses, employees, and prospects. The study is titled, “New Media, New Influencers, and Implications for the PR Profession.”
Part of the research includes a survey…
Posted on September 26, 2007 7:59 am by Shel Holtz | PR | Transparency
Microsoft and global PR agency Burson-Marsteller are in hot water over a tactic that flies in the face of what we now about the nature of business and transparency in the era of social computing.
There have been enough instances of false-front organizations, funded by a client and operated by a PR agency, being outed by determined individuals to make you…
Posted on September 7, 2007 12:55 pm by Shel Holtz | Crisis Communication | External | PR
Southwest Airlines finds itself in the midst of a rare PR kerfuffle thanks to the airline’s San Diego staff, which assumed the role of fashion police by escorting a young woman off of a flight to Tucson because she was, in their opinion, too scantily clad. (She was allowed back on the plane after objecting, but only if she covered herself with…
Posted on September 5, 2007 7:32 pm by Shel Holtz | Media | PR | Social Media
First HP did it, now Cisco Systems has issued a Social Media Press Release. Not only is the release on the News@Cisco site, but it’s been distributed as a MarketWire press release (shown here picked up by CNN/Money—interestingly without the videos, but links to them instead).
This might just be an honest-to-goodness trend as large tech companies begin adopting the format!
Just to display…
Posted on August 27, 2007 10:23 am by Shel Holtz | Business | PR | Transparency | Wikis
Since Virgil Griffith launched Wikipedia Scanner, it’s been open season on organizations whose IP addresses are linked to changes made to entries on the popular DIY encyclopedia. For example…
- PRWeek’s UK edition notes that “PR agencies are flouting Wikipedia rules demanding they do not edit the site. At least six of the PRWeek top ten UK agencies have edited the site in the past year…FD is…
Posted on August 21, 2007 12:54 pm by Shel Holtz | Crisis Communication | PR | Skype
Skype has been the subject of much commentary and speculation since its outage last week, caused (according to the company) by millions of computers rebooting simultaneously after receiving a routine Windows update. Some have asserted that the two-day outage (the first of its kind since Skype launched) calls the service’s reliability into question. (For me, I wonder how reliable Ma Bell was…
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