Posted on August 21, 2008 2:24 pm by Shel Holtz | Crisis Communication | PR | Social Media
Mark Ragan interviewed me last week while I was at the Ragan/eBay social media conference about the Glenn Tilton website. Tilton is the CEO of United Airlines, but the blog—and the domain—belong to the pilot’s union, which is calling for the CEO’s resigation or firing.
The video is featured on Ragan’s home page, but I’ll save you the trip (although Ragan.com pretty much always has content worth…
Posted on August 9, 2008 10:08 am by Shel Holtz | PR
Checking my feeds this morning, I was surprised that only one PR blog among those I follow reported on the Circuit City/MAD Magazine story. After all, the best part of the story is the action taken by a PR guy.
The tale begins with the publication in MAD’s current issue of a four-page spoof of those Circuit City ads inserted into newspapers. The…
Posted on July 29, 2008 9:44 am by Shel Holtz | Business | PR | Social Media
Google’s new encyclopedia venture, Knol, resolves some of the key issues afflicting Wikipedia. Anonymity is not allowed, for instance, so every article is attributable to an author based on his or her Google account. This means Knol can house several articles on the same topic. Anybody can suggest changes to a document, but it’s up to the author whether to incorporate those…
Posted on July 13, 2008 8:54 pm by Shel Holtz | PR
For all the channels through which public relations practitioners are exhorted to engage in professional behaviors, it seems there will always be those who ignore the advice and take the easy (that is, lazy) route. The latest evidence: an aside during a conversation about the usefulness of voice mail on episode 150 of “This Week in Tech.” Engaged in the conversation: host Leo…
Posted on July 11, 2008 1:19 pm by Shel Holtz | For Immediate Release | Media | PR
Help A Reporter Out (HARO) began as a group of Facebook and is now a dedicated website with rapidly growing momentum. People sign up to receive queries from reporters looking to interview experts or people with experience for their articles. HARO was created by Peter Shankman, who still manages the site and mailing list in his spare time, while he’s not…
Posted on July 8, 2008 12:50 pm by Shel Holtz | Blogging | Business | Media | PR
Last September, Southwest Airlines found itself embroiled in a controversy when a passenger was asked to get off the plane because she was, according to ground personnel, dressed inappropriately. The passenger was able to re-board only if she used a blanket to cover her legs.
Southwest addressed the issue on its blog—more than once. President Colleen Barrett wrapped up the issue that had…
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