Posted on March 3, 2016 11:54 am by Shel Holtz | The Workplace Experience | Internal | Marketing | PR
Employee advocacy is hard work. There are tools that make it easier, but whenever such tools are available, some organizations stop doing the hard work altogether. The figure because they have deployed the tool, they have ticked the advocacy box and can move on to other things.
So it is with tools of just about any kind. The glut of eye-searingly…
Posted on February 26, 2016 12:29 pm by Shel Holtz | Virtual and Augmented Reality | Content | Pinterest | Brands | Business | Channels | Customer Service | Facebook | Location-based Services | Marketing | Measurement | Media | Mobile | PR | Publishing | Research | Social Media | Twitter
The Friday Wrap is my weekly collection of news stories, posts, studies, and reports designed to help organizational communicators stay current on the trends and technology that affect their jobs. These may be items that flew under the radar while other stories grabbed big headlines. As always, I collect material from which I select Wrap stories (as well as stories…
Posted on February 19, 2016 10:22 am by Shel Holtz | Virtual and Augmented Reality | Content | Pinterest | Advertising | Brands | Business | Crisis Communication | Facebook | Instant Messaging | Legal | Marketing | Media | Mobile | PR | Publishing | Research | Social Media | Transparency | Twitter
The Friday Wrap is my weekly collection of news stories, posts, studies, and reports designed to help organizational communicators stay current on the trends and technology that affect their jobs. These may be items that flew under the radar while other stories grabbed big headlines. As always, I collect material from which I select Wrap stories (as well as stories…
Posted on February 12, 2016 11:00 am by Shel Holtz | Virtual and Augmented Reality | Content | Advertising | Audio | Augmented Reality | Brands | Business | Channels | Crisis Communication | Facebook | Marketing | Measurement | Mobile | PR | Social Media | Twitter
The Friday Wrap is my weekly collection of news stories, posts, studies, and reports designed to help organizational communicators stay current on the trends and technology that affect their jobs. These may be items that flew under the radar while other stories grabbed big headlines. As always, I collect material from which I select Wrap stories (as well as stories…
An important video trend has been gaining momentum for some time. Despite the popularity of these videos, and the increasing number of them, there has been virtually no adoption of the technique among public relations, corporate communications, and marketing. They remain almost exclusively the province of the news media.
Given the communication world’s slow uptake of trends, that’s hardly surprising. Still, given what we…
Posted on February 8, 2016 5:06 pm by Shel Holtz | Content | Attention | Brands | Business | Content Curation | Facebook | For Immediate Release | Marketing | Mobile | PR | Twitter
Cross-posted from the FIR Podcast Network
Today’s panel includes Richard Binhammer, one of the earliest adopters of social media for business while on the Dell communications team; Olivier Blanchard, director of Operations and Strategy at Frontspace Media; and Howard Greenstein, chief operating officer of DomainSkate and co-founder of the Social Media Club. Today’s topics include…
- What good all those Super Bowl commercials did and whether the $5…
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