Posted on June 12, 2012 11:08 am by Shel Holtz | Books | For Immediate Release
FIR Book Review Editor Bob LeDrew reviews The Virtual Self: How Our Digital Lives Are Altering the World Around Us, by Nora Young, the host of Spark on Canadian Broadcasting Corporation radio. The recent release explores the very real impact of the virtual information we generate about ourselves—on our own lives, our communities, and our government.
From the book description:
“We generate enormous amounts of…
Posted on June 11, 2012 11:56 am by Shel Holtz | For Immediate Release
Content summary: Reminder that the next FIR Live is on Saturday June 16: a panel discussion on infuencer marketing; new FIR Book Review coming from Bob LeDrew of Your Virtual Self; Breaking News: IPR Measurement Commission approves standards for traditional media; News That Fits: Altimeter’s flawed mobile workforce report; Gartner identifies organizational implications of the rise of mobile devices; Ragan promo; Dan…
Posted on June 4, 2012 12:16 pm by Shel Holtz | For Immediate Release
Content summary: Diary note for the next FIR Live panel discussion on influencer marketing: June 16; update on the CIPR’s PR and Wikipedia initiative; IABC World Conference FIR meetup in Chicago; News That Fits: American Express launches Foursquare deals in the UK; Dan York reports on world IPv6 launch on June 6; Ragan promo; employers poised to monitor employees’ social activities; listener…
Posted on May 28, 2012 12:31 pm by Shel Holtz | For Immediate Release
Content summary: Next FIR Live panel discusses influencer marketing on June 16; LikeMinds 2012 summary; News That Fits: the rise of visual communication; Michael Netzley reports from Singapore on a changing media environment in North Korea and Edelman’s report on digital trends in Asia; Ragan promo; CEOs embark on a new era of leadership as they embrace a more connected culture, says…
Posted on May 23, 2012 7:34 am by Shel Holtz | For Immediate Release | Marketing
Has it really been 10 months since the last FIR Live?

It may have been a while, but when we decided to bring the real-time single-topic panel discussion back, we did it in a big way. We’ll be talking about influencer marketing—what’s hype, what’s legit, what works, what doesn’t—with an all-star panel that includes…
- David Armano—EVP, Global Innovation & Integration at Edelman
- Gini Dietrich—CEO at PR firm Arment Dietrich, Inc.and Spin Sucks…
Posted on May 21, 2012 12:01 pm by Shel Holtz | For Immediate Release
Content summary: Michael Netzley in Singapore still without voice; FIR Speakers & Speeches podcast of Neville’s PRII conference presentation is up; next FIR Live on influence marketing set for June 16; Neville speaking at Like Minds conference in Exeter this week: discount price for FIR listeners; GaggleAmp update; News That Fits: high-growth companies in Europe embrace social media says Google-sponsored survey; GM ends…
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