Posted on April 26, 2012 5:29 pm by Shel Holtz | Books | For Immediate Release | Gamification
FIR co-host Shel Holtz reviews Jane McGonigal’s “Reality is Broken,” which argues that the principles of game play can lead to better results than the routine approaches we take to problem-solving in the real world. From the:
“In this groundbreaking exploration of the power and future of gaming, McGonigal reveals how we can use the lessons of game design to fix what is wrong with the real…
Posted on April 23, 2012 6:31 am by Shel Holtz | For Immediate Release
Content summary: Pinterest update cont’d: Pinterest is now losing users says Business Insider; Neville speaking at PRII annual conference in Dublin on April 26, Bernie Goldbach there too, FIR Tweetup Dublin on April 25; FIR Book Reviews of "Reality is Broken" and "#FAIL: The 50 Greatest Social Media Screwups" coming soon, FIR Interview with Causes.com coming soon; News That Fits: How can members of the…
Posted on April 16, 2012 6:21 am by Shel Holtz | For Immediate Release
Content summary: New call-in number for North America; a recap of Ragan’s International Public Relations and Social Media Summit in Amsterdam last week; Shel and Neville’s session from Amsterdam is a Speakers and Speeches post on FIR; an update on last week’s Pinterest report highlights a UK campaign to get women to stop driving while wearing high heels; News That Fits: five new studies…
Posted on April 16, 2012 6:03 am by Shel Holtz | For Immediate Release | Podcasting
Neville Hobson and Shel Holtz co-presented a session on the second day of Ragan Communications’ Public Relations and Social Media Summit at ING House in Amsterdam, The Netherlands, on April 12, 2012. The session covered how a podcast can transform independent listeners into an engaged community. The presentation included audio clips of familiar FIR voices including correspondents Dan York and Michael…
Posted on April 9, 2012 7:14 am by Shel Holtz | For Immediate Release
Content summary: FIR Interview with Sprint’s Sara Folkerts is up; Shel and Neville will be in Amsterdam this week at the 2012 International Social Media and PR Summit; FIR Tweetup in Amsterdam on Tuesday evening #firtweetup; News That Fits: Pinmania - ten ideas for businesses using Pinterest, Pinterest is the third most popular social networking site in the US, Kotex earns…
Posted on April 8, 2012 7:51 am by Shel Holtz | For Immediate Release
This week, FIR co-hosts Neville Hobson and Shel Holtz (pictured l-r) will be in Amsterdam taking part in The 2012 International Social Media and PR Summit, organized by Ragan Communications, on April 11 and 12, 2012.
It will be the first time that Shel and Neville have physically met up since 2009 - as you know, FIR is done remotely each week via…
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