An important video trend has been gaining momentum for some time. Despite the popularity of these videos, and the increasing number of them, there has been virtually no adoption of the technique among public relations, corporate communications, and marketing. They remain almost exclusively the province of the news media.
Given the communication world’s slow uptake of trends, that’s hardly surprising. Still, given what we…
Posted on February 8, 2016 5:06 pm by Shel Holtz | Content | Attention | Brands | Business | Content Curation | Facebook | For Immediate Release | Marketing | Mobile | PR | Twitter
Cross-posted from the FIR Podcast Network
Today’s panel includes Richard Binhammer, one of the earliest adopters of social media for business while on the Dell communications team; Olivier Blanchard, director of Operations and Strategy at Frontspace Media; and Howard Greenstein, chief operating officer of DomainSkate and co-founder of the Social Media Club. Today’s topics include…
- What good all those Super Bowl commercials did and whether the $5…
Posted on February 5, 2016 11:00 am by Shel Holtz | Virtual and Augmented Reality | Content | Visual Communication | Advertising | Brands | Business | Ethics | Facebook | Legal | Marketing | Media | Mobile | Politics | PR | Publishing | Research | Social Media | Social networks | Technology | Twitter | Video
The Friday Wrap is my weekly collection of news stories, posts, studies, and reports designed to help organizational communicators stay current on the trends and technology that affect their jobs. These may be items that flew under the radar while other stories grabbed big headlines. As always, I collect material from which I select Wrap stories (as well as stories…
Posted on January 22, 2016 10:38 am by Shel Holtz | Virtual and Augmented Reality | Management | The Workplace Experience | Content | Visual Communication | Audio | Augmented Reality | Brands | Business | Channels | Facebook | Marketing | Media | Mobile | Podcasting | PR | Social Media | Trust
The Friday Wrap is my weekly collection of news stories, posts, studies, and reports designed to help organizational communicators stay current on the trends and technology that affect their jobs. These may be items that flew under the radar while other stories grabbed big headlines. As always, I collect material from which I select Wrap stories (as well as stories…
Posted on January 15, 2016 10:51 am by Shel Holtz | Virtual and Augmented Reality | Sharing and Collaborating | Content | Visual Communication | Advertising | Brands | Business | Channels | Facebook | Legal | Marketing | Media | Mobile | PR | Research | Skype | Social Media | Social networks | Video
The Friday Wrap is my weekly collection of news stories, posts, studies, and reports designed to help organizational communicators stay current on the trends and technology that affect their jobs. These may be items that flew under the radar while other stories grabbed big headlines. As always, I collect material from which I select Wrap stories (as well as stories…
Posted on January 8, 2016 10:43 am by Shel Holtz | Management | Sharing and Collaborating | Content | Advertising | Attention | Blogging | Brands | Business | Channels | Customer Service | Facebook | Internal | Legal | Marketing | Measurement | Media | Mobile | PR | Publishing | Research | Social Media | Social networks | Twitter
Happy new year to Friday Wrap readers! In 2015, we had the uncommon experience of both Christmas and New Year’s falling on Fridays, so the Wrap took a break. I hope your break was rewarding and refreshing. As a result of the two-week break, this week’s Wrap is longer than usual, as my collection of items covers three weeks instead of just one.…
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