Posted on November 30, 2004 10:07 am by Shel Holtz | External
It’s always refreshing when a blog post focuses on how a PR effort was managed well. Jim Horton offers an excellent review of a campaign by Bay Area Rapid Transit (BART) supporting voter passage of a measure to provide funds for an earthquake retrofit. The campaign was undertaken against long odds—California voters don’t usually like to fund anything if it means money out…
Posted on November 30, 2004 9:26 am by Shel Holtz | External
While bloggers churn over programming issues on Target.com’s Web site, the Globe and Mail—that’s right, a traditional analog newspaper—covers the story of a genuine crisis, one that poses a genuine threat to Canadian Imperial Bank of Commerce (CIBC). The bank apparently began faxing confidential customer information to a wrong phone number, that of a West Virginian scrap yard operator. The recipient of the faxes, Wade…
Posted on November 30, 2004 9:14 am by Shel Holtz | External
Bloggers like to think they wield influence, and the PR corner of the blogosphere is convinced that such influence makes blogs the most important advance in PR since the invention of the press release. Yet despite a flurry of blog posts about pages that appear to promote marijuana and sex on the Target.com Web site, Target has not jumped. I…
Posted on November 29, 2004 7:44 am by Shel Holtz | External
China Daily has an interesting piece on the requirements for public relations in mainland China. Consumer profiles that differ from city to city and region to region result in campaigns that take longer than usual to develop, and reliable data is hard to come by. But an under-developed media market has made PR more attractive than TV in a lot…
Posted on November 24, 2004 5:28 am by Shel Holtz | External
At first glance, the Blog Network at Law.com is enough to induce a stifled yawn. Wouldn’t you get something like this just by looking to the blogroll on any law-oriented blog? But then, there are those who visit Law.com who probably don’t read blogs—at least, not until they saw this listing. Then there’s the Legal Blog Watch, Law.com’s own blog that appears on the same page…
Posted on November 24, 2004 4:57 am by Shel Holtz | External
It’s not the kind of anniversary you want to celebrate, but it has been 30 days since a new post has appeared on IABC’s Chairman’s Blog. The blog, which IABC launched on October 7, has three posts total, including the most recent October 24 entry.
To be fair, IABC’s chairman is a volunteer gig. The 2004-2005 chairman, David Kistle, has a day job. He’s also…
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