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Holtz Communications + Technology

Shel Holtz
Communicating at the Intersection of Business and Technology
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Friday Wrap #170Flickr photo courtesy of Goddard Space Flight CenterThe Friday Wrap is back from a one-week hiatus (my wife and I left town to celebrate our 40th wedding anniversary). The Friday Wrap is my (usually) weekly collection of news stories, posts, studies, and reports designed to help organizational communicators stay current on the trends and technology that affect their jobs. These…

Brand Citizenship: Perils and Payoffs

Warning: Long post follows

The roster of companies taking positions and undertaking initiatives that go well beyond the comfortable mediocrity of Corporate Social Responsibility (CSR) is impressive.

Influencing public policy is nothing new for businesses—it has been the work of lobbyists since they first began plying their craft during the Ulysses S. Grant administration. (Grant, in fact, invented the word when he saw…

Friday Wrap #156Wikimedia Commons photo courtesy of EdwardThe Friday Wrap is my weekly collection of news stories, posts, studies, and reports designed to help organizational communicators stay current on the trends and technology that affect their jobs. These may be items that flew under the radar while other stories grabbed big headlines, though with the release of Mary Meeker’s annual report on the…

Friday Wrap #151Flickr photo courtesy of Juhan Sonin.

The Friday Wrap is a review of news, posts, reports, and other items appearing in the last week that will help you stay on top of the forces shaping communication in this fast-paced, ever-changing environment. These are stories that may have been lost in the flood of headline news stories. I collect all of the…

Friday Wrap 150Pixabay photo courtesy of FraukeFeind

The Friday Wrap is a review of news, posts, reports, and other items appearing in the last week that will help you stay on top of the forces shaping communication in this fast-paced, ever-changing environment. These are stories that may have been lost in the flood of headline news stories. I collect all of the items…

The Future of News

People who don’t understand PR tend to conflate it with media relations. While earning media coverage is just one of many PR activities, the profound changes shaking the news business are good news for public relations. There’s hardly an online news outlet that hasn’t taken steps to offer native advertising. The decimation of the ranks of paid journalists means more opportunity for brands to…

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