Posted on December 13, 2006 8:42 am by Shel Holtz | Blogging | Social Media
I conducted a teleseminar on business blogging for the Public Relations Institute of Australia a few days ago. Any number of people I know from Australia warned me that business is far behind the blogging/social media curve down under. Afterwards, though, I got an email from Rod Bruem, who runs a blogging website for Telstra, which provides telecommunications services. The…
Posted on November 17, 2006 4:49 pm by Shel Holtz | Blogging | Business | Media
I was delighted to get an email from John Wolf, senior director of media relations for Marriott International, in response to my complaint about getting poker ads served up on web pages (including my own blog) while using the Superclick service that hotels like Marriott use to provide guests with Internet access. This occurred while I was staying at the…
Posted on November 6, 2006 1:08 pm by Shel Holtz | Blogging | Business | PR
I just got word by email that PRWeek has released its annual CEO survey, this year looking less at communications and more at “the issues and information that impact corporate strategy.” The PRWeek story suggests that the factors a CEO considers when making decisions “is a combination of information and experience, advisors and gut instinct, and PR pros have a critical role to play in…
Posted on November 6, 2006 12:36 pm by Shel Holtz | Blogging | PR
On November 1, I posted an item to this blog, part of the ongoing Edelman/Wal-Mart kerfuffle. In that post, I noted that the interview Edelman CEO Richard Edelman gave to IT World would be dissected, “the group of bloggers who don???t like PR people being in the blogosphere,” as Richard put it. In response, Amy Bellinger commented:
I???m afraid I am one of…
Posted on November 1, 2006 4:23 pm by Shel Holtz | Blogging | Ethics
A quick search of Technorati reveals not much awareness yet in the PR corner of the blogosphere that Richard Edelman gave a detailed interview to IT World on the recent brouhaha over the “Wal-Marting Across America” flog. In the interview, published yesterday, Edelman admitted that his company failed the basic transparency test that applies to all media, not just new media, noting…
Posted on October 23, 2006 7:09 pm by Shel Holtz | Blogging | Ethics
I’m sure you’ve all seen some family-oriented TV show in which the teenager screws up big-time. When finally confronted by his parents, the teen is shocked that there will be no further punishment. “You’ve been punished enough,” the understanding parent says.
Edelman has been punished enough. The bashing the global PR firm has taken over three covert blogs maintained for client WalMart has been severe and…
Read The Full Post » | Comments [8]