Posted on January 21, 2007 11:39 am by Shel Holtz | Blogging | Media | PR | Social Media
Warning! Long post follows.
For me, one of the great frustrations of working in the PR profession is the number of people who think they understand it without the benefit of any background in it. Public relations is a field in which scholars devote their lives to researching models and theories. You can earn a doctorate in PR. The field of…
Posted on January 16, 2007 7:45 pm by Shel Holtz | Blogging | Media | PR | Social Media
I’m not sure what to make of the announcement that PR Newswire press releases will now include a Technorati button.
On the one hand, it’s great that one of the giants of news release distribution services is expanding the scope of its social media integration (PR Newswire is among several such services that, for instance, offer a del.icio.us button). On the other hand, I’m…
Posted on January 15, 2007 10:35 am by Shel Holtz | Blogging | Marketing | Measurement
Only because I ready Kami Huyse’s blog did I learn that I made Todd And’s Power 150 Top Marketing Blogs list. I came in at #28, just behind Elizabeth Albrycht’s Corporate PR and just ahead of Strumpette. Joseph Jaffe‘s on the list at #11; Steve Rubel’s Micro Persuasion is #15. Even John Wall’s brand-spanking-new Ronin Marketeer got onto the list at #138. And yes, Kami’s on the list,…
Posted on January 15, 2007 8:59 am by Shel Holtz | Blogging
Trackback spam has been an irritant for a long time, but over the last few weeks it has become intolerable. Between this blog and the one for my podcast, “For Immediate Release, I am deleteing around 100 illicit trackbacks a day. It’s time-consuming and infuriating. I have reluctantly decided to turn off trackback capabilities on both blogs. It continues to astound me that…
Posted on January 7, 2007 4:27 pm by Shel Holtz | Blogging | New Media | Video
Andy Abramson is one a bazillion or so bloggers who are in Vegas for CES this week. He offers some interesting insights into changes in who gathers and disseminates news:
Take the Technology Evangelist, Benjamin Higginbotham, and the way he is applying creativity in blogging to the next level, using video blogging, on the spot reporting and video mail to tell…
Posted on January 3, 2007 8:14 am by Shel Holtz | Blogging | Business
Several years ago, I read an article (I can’t remember if it was in Forbes or Fortune) that featured Jacques Nasser. Nasser is best known for his controversial tenure as CEO of Ford Motor Company, but this article was written before he ascended to that spot, when he was still enjoying phenomenal success as the head of Ford’s North American business.
The author of…
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