Posted on January 20, 2012 8:09 am by Shel Holtz | Books | For Immediate Release | Video
YouTube for Business: Online Video Marketing for Any Business, by Michael Miller, is the latest book to be reviewed by FIR Book Review editor Bob LeDrew. From the book description:
“YouTube’s 120 million viewers are a tempting target for any business, large or small. How can you tap into the potential of YouTube to promote your business and sell your products or…
Posted on December 8, 2011 2:43 pm by Shel Holtz | Internal | Social Media | Video
This is my presentation from BlogWorld and New Media Expo Los Angeles on November 5. It runs a bit over an hour and shows just the slides.
It’s one of over 100 recorded sessions from BlogWorld Los Angeles 2011. You can get all of the videos—plus nearly 100 bonus interviews and other bonus content—by picking up the “Virtual Ticket.”
Posted on September 20, 2011 4:51 pm by Shel Holtz | Google+ | Video
I’m not a prognosticator. I resist invitations to predict technology trends. I never write blog posts on the top 10 ways social or digital media will impact business in the new year. It’s just too volatile a space where a single innovation (e.g., Twitter) or misstep can upend the apple cart. (Go back and read the prediction posts from 2006. Nobody predicted…
Posted on July 7, 2011 12:05 pm by Shel Holtz | For Immediate Release | Social networks | Video
FIR co-hosts Neville Hobson and Shel Holtz were joined by friends of FIR Kami Watson Huyse (of Zoetica), Lionel Menchaca (chief blogger for Dell) and Bryan Person (of LiveWorld) for a test drive of Google+ Hangout, the social network’s video conferencing service. The experience was far from perfect and this video has been edited heavily so you don’t have to sit through…
Posted on July 6, 2011 12:26 pm by Shel Holtz | Facebook | Skype | Social Media | Social networks | Technology | Video
Mark Zuckerberg made a critical point during today’s announcement at Facebook headquarters—a point that was glossed over in most of the subsequent (and concurrent) discussions.
The announcement introduced three features: group chat, modifications to the design for chat, and video chat. The demonstration of the video chat feature focused on simplicity. Want to initiate a video chat with a friend? From the chat…
Posted on June 8, 2011 10:38 am by Shel Holtz | Business | Crisis Communication | Facebook | Social Media | Video
The real-time dimension of social media has challenged businesses to rethink their slow, deliberative processes in order to address the speed with which their brands can be damaged. Every minute it takes to hold conference calls, sit in meetings, get legal review and wordsmith offical responses is a minute in which thousands of uncomplimentary messages can be distributed to millions…
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