Posted on March 10, 2015 10:08 am by Shel Holtz | Marketing | Podcasting | PR
A decade after their debut, podcasts finally are getting attention from marketers. The percentage of Americans over 12 years old who listened to at least one podcast during the past month grew 2 points over year-earlier numbers, and while 17% may not sound like a lot, it represents 46 million people. Few marketers who dismiss an audience like that, especially…
Posted on March 6, 2015 7:48 am by Shel Holtz | Content | Visual Communication | Wearables | Audio | Augmented Reality | Brands | Business | Facebook | Legal | Marketing | Mobile | Podcasting | PR | Publishing | Search | Social networks | Twitter
Flickr photo courtesy of dvsThe Friday Wrap is a review of news, posts, reports, and other items appearing in the last week that will help you stay on top of the forces shaping communication in this fast-paced, ever-changing environment. These are stories that may have been lost in the flood of headline news stories. I collect the items from which…
Posted on February 27, 2015 8:55 am by Shel Holtz | Content | Instagram | Wearables | Blogging | Brands | Business | Ethics | Facebook | Marketing | Mobile | Podcasting | PR | Social Media | Twitter
Flickr photo courtesy of Andy CarterThe Friday Wrap is a review of news, posts, reports, and other items appearing in the last week that will help you stay on top of the forces shaping communication in this fast-paced, ever-changing environment. These are stories that may have been lost in the flood of headline news stories (like the FCC’s decision to classify the…
Posted on February 20, 2015 9:27 am by Shel Holtz | Sharing and Collaborating | Content | Visual Communication | Pinterest | Advertising | Audio | Blogging | Brands | Business | Crisis Communication | Facebook | Intranets | Marketing | Measurement | Mobile | Podcasting | PR | Research | Social Media | Transparency | Twitter
Flickr photo courtesy of
Posted on January 30, 2015 2:40 pm by Shel Holtz | For Immediate Release | Podcasting | Research
Edison Research is in the process of releasing data from its Fall 2014 Share of Ear study, which takes a panel approach to assessing how much time Americans spend listening to the many categories of audio. The data produced a number of surprises, not least of which is a surge in podcast listening—more than 27 million hours consumed each day. Further,…
Posted on January 30, 2015 11:48 am by Shel Holtz | Content | Visual Communication | Advertising | Augmented Reality | Brands | Business | Facebook | Location-based Services | Marketing | Media | Mobile | Podcasting | Research | Social Media | Twitter
Flickr photo courtesy of MartialArtsNomad.comIt was another big week for news, reports, posts, and updates of interest to communicators. There’s even more in my link blog, where I collect everything I might consider using for the Wrap—as well as my podcast. You’re welcome to follow it.
FCC warns hotels never to try blocking guest WiFi—After Marriott withdrew its petition for permission to block guest WiFi, the…
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