Posted on July 22, 2006 6:59 am by Shel Holtz | Podcasting
Perusing my feeds the other day, I came across a press release from Schwartz Communications announcing the launch of a podcasting service. The release claims that “Unlike many other podcasting services, the Schwartz offering provides quantifiable measurement of the podcast’s effectiveness as well as the ability to bundle podcasts into a comprehensive Podbook.” (I also got a link to the release via email from
Posted on July 21, 2006 12:08 pm by Shel Holtz | For Immediate Release | Media | Podcasting
The New Media Release Podcast, episode 2, can be downloaded here, heard directly from this page, or subscribed to via the NMRCast feed. Also, the Apple iTunes subscription is now available here or by searching for NMRCast at the Apple iTunes store under “podcasts.” If you subscribe to the FIR “everything” feed, however, this podcast will not be included.
Content summary:Tom Foremski and Todd Defren join…
Posted on July 17, 2006 9:26 am by Shel Holtz | Podcasting | Politics
It’s scary when the Chairman of the Senate Committee on Commerce, Science, and Transportation—the committee with oversight of telecommunications, the committee that is addressing the Net neutrality question—displays a remarkable degree of ignorance about the nature of the Net itself. If you haven’t listened to Rob Walch’s Podcast411 interview with Sen. Ted Stevens (R-Alasaka), it’s an eye-opener (well, at least an ear-opener).
The folks over at “
Posted on July 14, 2006 2:19 pm by Shel Holtz | For Immediate Release | Media | Participatory Communication | Podcasting
A few weeks back, I joined a Google Groups list of communicators interested in participating in a discussion about the evolution of the new-media press release. That list is up to about 50 participants, but there hasn’t been much activity lately. I was delighted to get a call a few days back from Chris Heuer, who invited me to participate in an…
Posted on July 11, 2006 6:14 am by Shel Holtz | Podcasting
I was intrigued by the PRWeek headline: “Free podcasts become driving force in BMW branding push.” The “free” bit wasn’t the hook; after all, only a handful of the 70,000 or so podcasts available require a fee, and BMW isn’t going to attract the same fervent desire for its podcasts as Ricky Gervais. No, it was the fact that BMW had turned to podcasts to aid its…
Posted on June 30, 2006 4:13 pm by Shel Holtz | Blogging | Podcasting
I rolled my eyes yesterday when I read CBS Marketwatch’s Frank Barnako dismiss U.S. Sen. John Edwards as the keynote speaker at Gnomedex 6.
I was in Seattle for 5.0 last year, and it was an inspiring event, full of podcasters, bloggers, columnists and techies shaking hands and sharing the latest technology buzz. This year, I’m not so sure it will be. Politics has raised…
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