Holtz Communications + Technology

I experienced a bit of podcasting serendipity yesterday. I’m chairing ALI‘s corporate blogging and podcasting conference, which started Wednesday morning and ends this afternoon. The schedule conflicted with the schedule for recording For Immediate Release, especially given the eight-hour difference between the Bay Area and the UK, where Neville lives and works. So I set up my portable recording rig in the…

I’ve been chairing the Corporate Blogging and Podcasting conference in San Francisco, put on by Advanced Learning Institute. (Chairing, by the way, means that I conducted a pre-conference workshop, delivered the keynote, and introduce all the speakers.) My duties have kept me from blogging the conference, but Lee Aase from the Mayo Clinic has been doing yeoman’s work covering the event, including…

Jason Lee Miller of WebProNews interviewed me at Podcast Expo on my talk, which focused on the potential of podcasting for employee communications. The on-camera interview and Miller’s notes from my session—part of the corporate track—are here.

Part of the workshop I’m conducting for Ragan, “Connecting with the Wired World,” addresses podcasting. After the lecture is over, we produce one. The gorup selects an interviewer and a theme. I turn give the interviewer my portable digital recorder and a dynamic microphone. After the interviewed are done, I transfer the WAV file to the laptop, fire up Audacity, and edit the show…

Disclosure: I was involved in the development and am working on the marketing of this project.

What began as an idea for podcasting walking tours of Philadelphia has been unveiled as a “Soundabout Philly,” a series of audio walking tours with accompanying maps. Produced by the Greater Philadelphia Tourism Marketing Corporation with funding and participation from the Pew Charitable Trusts, Soundabout Philly launched…

I have been hearing and reading a lot of communicators lately proclaiming that, in podcasting, content is king. While I agree wholeheartedly, I’d like to respectfully disagree.

If that sounds like an incongruous statement, indeed, it is. So let me explain the incongruity.

Content is king. Nobody is going to listen to a podcast with content that sucks. To put a…