Posted on October 5, 2012 12:26 pm by Shel Holtz | Instagram | Visual Communication | Pinterest | Brands | Facebook | Measurement | Mobile | QR Codes | Research | Twitter
(c) Can Stock PhotoAnnouncements have been flying fast and furious this week, so it’s almost all hard news in the Friday Wrap, my weekly review of interesting reports from the previous seven days. Every time I find something I might want to include in the wrap (or on my blog or podcast), I save it to my link blog on Tumblr,…
Posted on September 7, 2012 1:22 pm by Shel Holtz | Brands | Business | Intranets | Legal | Measurement | Media | Mobile | Monitoring | Research | Social Media
Image (c) Can Stock PhotoDid you miss me last week? The Brazil trip turned into a longer stay than I planned, thanks to airport closures due to Hurricane Isaac. But I’m back, so let’s wrap the week! This is my (mostly) weekly review of items that crossed my newsfeeds over the last seven days that are interesting enough to report but didn’t…
Posted on July 24, 2012 7:51 pm by Shel Holtz | Measurement | Search | Social Media
A few years back, real-time search engines were popping up everywhere. Recognizing that the web was transforming from a content archive to a venue for real-time engagement, venture capitalists and other investors starting pumping money into services with names like Collecta, Topsy, Scoopler, Kurrently, 48ers, Leapfish, and Social Mention. Some are long gone. Some linger but without any buzz around…
Posted on March 4, 2012 7:51 am by Shel Holtz | For Immediate Release | Measurement | Social Media
Katie Paine was the guest author for the second installment of the FIR Book Club, hosted by FIR Book Review Editor Bob LeDrew.
Katie Delahaye Paine is the founder of KDPaine & Partners LLC a New Hampshire- based research consultancy that provides measurement and accountability for corporations, non-profits and government agencies world wide. She is the author of the recently released Measure…
Posted on February 13, 2012 12:41 pm by Shel Holtz | Books | For Immediate Release | Measurement
The next meeting of the FIR Book Club is on the calendar:
A half hour just wasn’t enough, so we’re switching from BlogTalk Radio to TalkShoe in order give FIR Book Review Editor Bob LeDrew adequate time to interview guest author Katie Paine and take all your questions and comments.
Order Katie’s book, Measure What…
Posted on December 30, 2011 8:17 am by Shel Holtz | For Immediate Release | Measurement
The ROI of Social Media: How to Improve the Return on Your Social Marketing Investment, by Guy R. Powell, Steven W. Groves and Jerry Dimos, is the latest book to be reviewed by FIR Book Reviews editor Bob LeDrew. From the Altimeter Group Partner Jeremiah Owyang:
"We know that for 2011 and the foreseeable future, ROI is one of the top priorities for…
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