Posted on April 22, 2008 10:54 am by Shel Holtz | External | Internal | PR
On episode 335 of The Hobson and Holtz Report, Eric Schwartzman shared bits of an interview he conducted with Maureen Kasper, senior director of communication at Cisco Systems. In the interview, Maureen addressed an issue that I’ll be talking about during my session tomorrow at the New Communications Forum: the blurring of the line between internal and external communications.
We did create…
Posted on April 21, 2008 6:26 pm by Shel Holtz | Internal | Social Media
I got a call from a Ragan reporter today. She’s writing about the debate evidently going on over at MyRagan, the communicator’s social network, over who should own internal social media.
Does this ring a bell for anyone? There’s still debate raging over who should own the intranet. (This is another topic of discussion I found at MyRagan, just to prove that it hasn’t been…
Posted on March 31, 2008 8:51 pm by Shel Holtz | Internal | Intranets | Social Media
I’m getting a little tired of the chorus of voices that suggest companies take a step back from integrating social media into their intranets because, after all, social media are just tools. We need, the authors of these opinions insist, to focus on strategy in our internal communications.
I am a huge proponent of strategic communication. The approach taken to any…
Posted on March 28, 2008 11:13 am by Shel Holtz | Business | Channels | Internal | PR | Social Media
Steve Rubel and Jeremiah Owyang are at odds over the future of a job labeled, “Social Media Manager.” The job description of a social media manager revolves around the coordination of a company’s activities in the social media space.
Steve believes the job will be extinct in short order:
Who should “manage” these sites? Is it the social media specialist or someone in PR with specific vertical…
Posted on February 9, 2008 3:34 pm by Shel Holtz | External | For Immediate Release | Internal | PR
Content summary:The live call-in episode on BlogTalk Radio. Our topic: the blurring line between internal and external communication.
[Message from our sponsor: FIR is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years, www.ragan.com.]
Show notes for the live call-in episode recorded February 9, 2008
Welcome to For Immediate Release: The Hobson & Holtz Report, a 60-minute podcast recorded live…
Posted on February 5, 2008 10:51 am by Shel Holtz | External | For Immediate Release | Internal
Neville Hobson and Shel Holtz will host a special live call-in edition of “For Immediate Release: The Hobson and Holtz Report” this Saturday, February 9, at 10 a.m. Pacific, (1 p.m. Eastern and 6 p.m. GMT).
The call-in episode will focus on the blurring of the lines between internal and external communications. If you work in external PR, how do employees of your (or…
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