Posted on January 16, 2015 10:30 am by Shel Holtz | Sharing and Collaborating | Instagram | Wearables | Pinterest | Advertising | Brands | Business | Content Curation | Customer Service | Facebook | Marketing | Media | Mobile | PR | QR Codes | Social Media | Social networks | Trust | Twitter
Flickr photo courtesy of WetsunThe new year is heating up, as evidenced by a record number of items in today’s Wrap. There’s even more in my link blog, where I collect all the items from the past week I think would be useful or interesting for communication professionals; you’re welcome to follow it.
Marriott backs down—Marriott International has withdrawn its petition to the U.S. Federal…
Posted on December 24, 2014 12:08 pm by Shel Holtz | Customer Service | Internal | Social Media
LinkedIn’s list of the most socially engaged companiesIt doesn’t matter what industry you’re in or what position employees hold in your organizational hierarchy. It doesn’t matter if you’re a B2C company or B2B, or whether your workforce is younger or older. Employees in your organization will use collaborative media on the job. There’s not one damn thing you can do to stop it, so you might as well…
Posted on September 30, 2014 1:16 pm by Shel Holtz | Brands | Customer Service | Marketing | Social Media
Note: On October 28-29, I am teaching a two-day workshop in London on how to reset your social media efforts to employ approaches that work. This post addresses one of the approaches I’ll cover. The two-day workshop, from the International School of Communication, is open to registration here.
As pundits lament the volume of content online and the challenge marketers face of…
Posted on August 22, 2014 8:20 am by Shel Holtz | Content | Visual Communication | Advertising | Brands | Business | Customer Service | Facebook | Marketing | Media | Podcasting | PR | Publishing | Social Media | Twitter | Video
Flickr image courtesy of Michael CoghlanThe Friday Wrap (which is what you’re reading) is a curated rundown of news, reports and posts from the past week that, while they didn’t go viral or attract much attention, are still interesting and useful for communications professionals. I select Wrap items from my link blog, which you’re welcome to follow.
Vine allows video import—Casual users and…
Posted on August 3, 2014 3:33 pm by Shel Holtz | Brands | Customer Service | Facebook | Marketing | Measurement | Social Media
I had breakfast the other day with my brother-in-law, a dentist who has been working for the same practice in San Diego for some 20 years. The practice spends a fair amount on online advertising, he told me. “But you know what’s bringing in patients?” he said. “Reviews.”
When new patients explain why they picked this practice, they say they have read reviews in various places.…
Posted on August 1, 2014 7:04 am by Shel Holtz | Content | Advertising | Brands | Business | Content Curation | Customer Service | Facebook | Internal | Marketing | Measurement | Mobile | PR | QR Codes | Research | Social Media | Transparency
Flickr photo courtesy of Shanthanu BhardwajThe Friday Wrap (which is what you’re reading) is a curated rundown of news, reports and posts from the past week that, while they didn’t go viral or attract much attention, are still interesting and useful for communications professionals. I select Wrap items from my link blog, which you’re welcome to follow.
CPRF launches digital working group—The Council of…
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