Posted on February 12, 2016 11:00 am by Shel Holtz | Virtual and Augmented Reality | Content | Advertising | Audio | Augmented Reality | Brands | Business | Channels | Crisis Communication | Facebook | Marketing | Measurement | Mobile | PR | Social Media | Twitter
The Friday Wrap is my weekly collection of news stories, posts, studies, and reports designed to help organizational communicators stay current on the trends and technology that affect their jobs. These may be items that flew under the radar while other stories grabbed big headlines. As always, I collect material from which I select Wrap stories (as well as stories…
Posted on February 8, 2016 5:06 pm by Shel Holtz | Content | Attention | Brands | Business | Content Curation | Facebook | For Immediate Release | Marketing | Mobile | PR | Twitter
Cross-posted from the FIR Podcast Network
Today’s panel includes Richard Binhammer, one of the earliest adopters of social media for business while on the Dell communications team; Olivier Blanchard, director of Operations and Strategy at Frontspace Media; and Howard Greenstein, chief operating officer of DomainSkate and co-founder of the Social Media Club. Today’s topics include…
- What good all those Super Bowl commercials did and whether the $5…
Posted on February 5, 2016 11:00 am by Shel Holtz | Virtual and Augmented Reality | Content | Visual Communication | Advertising | Brands | Business | Ethics | Facebook | Legal | Marketing | Media | Mobile | Politics | PR | Publishing | Research | Social Media | Social networks | Technology | Twitter | Video
The Friday Wrap is my weekly collection of news stories, posts, studies, and reports designed to help organizational communicators stay current on the trends and technology that affect their jobs. These may be items that flew under the radar while other stories grabbed big headlines. As always, I collect material from which I select Wrap stories (as well as stories…
Posted on January 29, 2016 9:34 am by Shel Holtz | Virtual and Augmented Reality | Content | Visual Communication | Brands | Business | Ethics | Legal | Marketing | Media | Mobile | PR | Publishing | Research | Social Media | Social networks | Transparency | Trust
The Friday Wrap is my weekly collection of news stories, posts, studies, and reports designed to help organizational communicators stay current on the trends and technology that affect their jobs. These may be items that flew under the radar while other stories grabbed big headlines. As always, I collect material from which I select Wrap stories (as well as stories…
Posted on January 26, 2016 10:09 am by Shel Holtz | Content | PR | Technology | Trust
Why don’t most producers of goods sell directly to customers? There are no Whirlpool stores. If you want a Whirlpool refrigerator, you go to Sears or some other retailer that sells appliances. Even if you visit the Whirlpool website, you will find that each product listing comes with a “Where to Buy” button.
Whirlpool is not in the direct sales business. Managing all those…
Posted on January 22, 2016 10:38 am by Shel Holtz | Virtual and Augmented Reality | Management | The Workplace Experience | Content | Visual Communication | Audio | Augmented Reality | Brands | Business | Channels | Facebook | Marketing | Media | Mobile | Podcasting | PR | Social Media | Trust
The Friday Wrap is my weekly collection of news stories, posts, studies, and reports designed to help organizational communicators stay current on the trends and technology that affect their jobs. These may be items that flew under the radar while other stories grabbed big headlines. As always, I collect material from which I select Wrap stories (as well as stories…
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