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Holtz Communications + Technology

Shel Holtz
Communicating at the Intersection of Business and Technology
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A newspaper in a rack displaying only the content above the foldConventional wisdom among designers led to most early websites contained in a horizontal rectangle that required no scrolling. Employing an old newspaper concept, designers resisted putting any content “below the fold,” or beyond the bottom of the visible browser window, since readers didn’t scroll. If you wanted your content to be seen, it needed to be above the fold.

There is a growing…

An image shared on PlagueWhether Plague takes off or is relegated to the scrap heap of failed apps remains to be seen, but the idea is intriguing (if not downright revolutionary). At its core, Plague democratizes the process of determining what spreads through social media, and even what goes viral. The app bills itself as “an essentially different way to spread information.”

The idea is simple. You share…

A wrapped-up building (Friday Wrap #132)My web developer, Kurt Deutscher, shot this image of a wrapped-upbuilding on a rainy winter day in Portland, Oregon.Mobile dominates this installment of the Friday Wrap, my weekly review of news, reports, studies, and posts from the last week that may not have grabbed the big headlines (like the Sony hack), but still have implications for those of us working…

Friday Wrap #131Flickr photo courtesy of RetisThe Friday Wrap is my weekly collection of articles, posts, and reports that may not have risen to the top of your news feed but still can add value to your work as a communicator. I collect all the items I find interesting on my link blog, which you’re welcome to follow. The link blog is my…

Wrapped Copters-Friday Wrap #130Photo (c) United States Navy (photo by Photographer’s Mate 3rd Class Gregory E. Badger)Here’s today’s Friday Wrap, my selection of articles and posts from the past week that are important or useful for communicators, but that didn’t necessarily get a lot of attention. I curate these items from my link blog, where I save everything I find interesting from a communications perspective; it’s also…

Print’s not dead, despite all the assertions to the contrary. Note: Try opening this Sway document in full-screen mode.

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