Posted on March 2, 2017 2:48 pm by Shel Holtz | Business | Ethics | Politics | PR | Transparency
The Clean Power Plan is one of the Obama-era regulations President Donald Trump promised to repeal as part of his promise to accelerate the economy and create jobs. The Plan, proposed by the Environmental Protection Agency and finalized by the administration in 2015, was designed to bolster the move toward clean energy through the introduction of standards for power plants…
Posted on February 24, 2017 11:34 am by Shel Holtz | Virtual and Augmented Reality | Content | Instagram | Healthcare | Visual Communication | Advertising | Brands | Business | Facebook | Instant Messaging | Location-based Services | Measurement | Media | Mobile | PR | Research | Social Media | Trust | Twitter | Video
I extract items for the Wrap from my link blog, which you’re welcome to follow. To make sure you never miss an issue, subscribe to my weekly email briefing.
Zuck pens a manifesto—Facebook CEO Mark Zuckerberg used his own platform to publish a 5,700-word mission statement on what he sees as Facebook’s future, its role in world affairs, and its influence. According to a Guardian…
Posted on February 17, 2017 9:21 am by Shel Holtz | Employee Engagement | Chatbots | Virtual and Augmented Reality | The Workplace Experience | Content | Audio | Brands | Business | Facebook | Location-based Services | Marketing | Media | Mobile | Podcasting | PR | Search | Skype | Social Media | Trust | Twitter | Video
I extract items for the Wrap from my link blog, which you’re welcome to follow. To make sure you never miss an issue, subscribe to my weekly email briefing.
On Thursday I’ll present a webinar on communication to employees about the political sides companies are taking. If you think this won’t be relevant to your company, think again. Organizations are figuring out that…
In every decade, a lot of businesses thrive because they can deliver what’s scarce. Scarcity is a fundamental economic concept that examines the gap between limited resources and limitless desires. Customers will beat a path to the doors of companies that can deliver whatever they want that’s in short supply.
For the next 10 years, according to business theorist Geoffrey Moore, authentic…
Posted on February 10, 2017 11:54 am by Shel Holtz | Chatbots | Virtual and Augmented Reality | Content | Visual Communication | Pinterest | Advertising | Brands | Business | Ethics | Facebook | Marketing | Media | Mobile | PR | Research | Social Media | Transparency | Twitter | Video
I extract items for the Wrap from my link blog, which you’re welcome to follow. To make sure you never miss an issue, subscribe to my weekly email briefing.
This edition of the Wrap features a new category—The Values-Driven Marketplace—which reflects the meteoric rise of corporate activism and values-driven marketing. I wholeheartedly embrace this trend—I’ve been promoting it for years—but I worry that companies are launching…
Posted on February 3, 2017 4:04 pm by Shel Holtz | Chatbots | Virtual and Augmented Reality | Content | Instagram | Visual Communication | Audio | Brands | Business | Facebook | Instant Messaging | Marketing | Measurement | Media | Mobile | Podcasting | PR | Publishing | Social Media | Transparency | Trust | Twitter
I extract items for the Wrap from my link blog, which you’re welcome to follow. To make sure you never miss an issue, subscribe to my weekly email briefing.
Volkswagen’s crisis response apparently paid off—Volkswagen has ousted Toyota as the world’s top carmaker. That’s remarkable, given that it wasn’t all that long ago some were predicting it wouldn’t even survive its emissions scandal. Despite some serious missteps…
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