Posted on January 6, 2017 12:13 pm by Shel Holtz | Employee Engagement | Chatbots | Virtual and Augmented Reality | Content | Instagram | Visual Communication | Wearables | Audio | Brands | Facebook | Marketing | Media | Mobile | Monitoring | PR | Research | Social Media | Twitter | Video
I extract items for the Wrap from my link blog, which you’re welcome to follow. To make sure you never miss an issue, subscribe to my weekly email briefing.
On January 26, I’ll share 10 innovative and unexpected tactics communicators can employ immediately to build engagement. I’ll also talk about how engagement fits in a broader employee communication strategy designed to deliver…
Posted on January 4, 2017 2:04 pm by Shel Holtz | Chatbots | Virtual and Augmented Reality | Audio | Brands | Marketing | Technology
If you want an influencer to have conversations about your products with her followers, you can pony up some big bucks and hope she has the time to engage with each and every fan who reaches out to her. Or you can do what CoverGirl did. After getting 16-year-old dancer, model and TV personality Kalani Hilliker 
onboard, they studied her…
Posted on December 30, 2016 10:27 am by Shel Holtz | Chatbots | Virtual and Augmented Reality | Content | Visual Communication | Wearables | Audio | Brands | Business | Channels | Customer Service | Facebook | Marketing | Measurement | Media | Mobile | Monitoring | Politics | PR | Research | Social Media | Trust | Twitter | Video
This is traditionally a slow news week, so it’s a shorter-than-usual Wrap this week (and likely next week, as well, unless CES delivers some surprises). I extract items for the Wrap from my link blog, which you’re welcome to follow. To make sure you never miss an issue, subscribe to my weekly email briefing.
No, engagement isn’t dead—I have been surprised to see so many…
Posted on December 23, 2016 11:55 am by Shel Holtz | Chatbots | Virtual and Augmented Reality | Content | Instagram | Visual Communication | Wearables | Brands | Business | Channels | Facebook | Instant Messaging | Measurement | Media | Mobile | Podcasting | PR | Research | Second Life | Social Media | Social networks | Technology | Twitter
I extract items for the Wrap from my link blog, which you’re welcome to follow. To make sure you never miss an issue, subscribe to my weekly email briefing.
Twitter testing notifications for breaking news—Twitter CEO Jack Dorsey insists that Twitter is a news platform, a channel for sharing what’s happening right now. Reflecting its desire to be a news app, the company has…
Posted on December 16, 2016 8:32 pm by Shel Holtz | Employee Engagement | Chatbots | Virtual and Augmented Reality | Sharing and Collaborating | Content | Instagram | Pinterest | Brands | Business | Channels | Customer Service | Facebook | Marketing | Media | Mobile | PR | Research | Skype | Social Media | Social networks | Trust | Twitter | Video
I extract items for the Wrap from my link blog, which you’re welcome to follow. To make sure you never miss an issue, subscribe to my weekly email briefing.
Write online reviews with no fear of lawsuits—U.S. President Barack Obama has signed the Consumer Review Fairness Act, which protects consumers who write negative reviews on Yelp, TripAdvisor, and other review sites. The bill…
Posted on December 9, 2016 2:44 pm by Shel Holtz | Chatbots | Virtual and Augmented Reality | Content | Instagram | Visual Communication | Audio | Brands | Business | Channels | Customer Service | Facebook | Marketing | Media | Mobile | Podcasting | PR | Research | Social Media
I extract items for the Wrap from my link blog, which you’re welcome to follow. To make sure you never miss an issue, subscribe to my weekly email briefing.
Facebook patents tool to remove fake news—Facebook has filed a patent for “systems and methods to identify objectionable content.” The technology has been in the works since 2015 but takes on new urgency with CEO Mark…
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