Posted on July 2, 2015 2:59 pm by Shel Holtz | Content | Instagram | Visual Communication | Facebook | Mobile | Twitter | Video
Big name digital properties have been making a lot of moves lately to make it easier for their users to discover great content. On the brand side, we spend a lot of time thinking about being discovered, but we’re largely ignoring the opportunity to be a source of content discovery ourselves.
What would it mean to reputations and loyalty if customers knew that…
Posted on June 26, 2015 1:00 am by Shel Holtz | Content | Visual Communication | Wearables | Business | Channels | Measurement | Media | Mobile | PR | Research | Social Media | Social Networking | Twitter
Flickr photo of statues wrapped up on the Harvard campuscourtesy of Frank Hebbert
The Friday Wrap is my weekly collection of news stories, posts, studies, and reports designed to help organizational communicators stay current on the trends and technology that affect their jobs. These may be items that flew under the radar while other stories grabbed big headlines. I collect material…
Posted on June 12, 2015 9:30 am by Shel Holtz | Content | Visual Communication | Wearables | Advertising | Attention | Brands | Business | Internal | Marketing | Media | Mobile | PR | Research | Social Media | Twitter | Video
Wikimedia Commons photo courtesy of Andrew DresselThe Friday Wrap is my weekly collection of news stories, posts, studies, and reports designed to help organizational communicators stay current on the trends and technology that affect their jobs. These may be items that flew under the radar while other stories grabbed big headlines. I collect material from which I select Wrap stories…
Posted on June 4, 2015 9:18 am by Shel Holtz | Visual Communication | Channels | Marketing | PR
You don’t hear many people in the PR/communications industry talking about the Internet of Things (IoT). Somebody told me in passing, “We’re busy communicating with people. The Interent of Things is devices connected to devices. That’s not our job.”
That’s a misguided point of view, one we need to correct quickly because IoT is becoming more and more integrated into the systems we use every day. Consider…
Posted on May 29, 2015 9:05 am by Shel Holtz | Content | Visual Communication | Pinterest | Advertising | Augmented Reality | Brands | Business | Marketing | Measurement | Media | Mobile | PR | Publishing | Research | Social Media | Technology | Twitter | Video
Flickr photo courtesy of Matt ReinboldThe Friday Wrap is my weekly collection of news stories, posts, studies, and reports designed to help organizational communicators stay current on the trends and technology that affect their jobs. These may be items that flew under the radar while other stories grabbed big headlines, though with the release of Mary Meeker’s annual report on the…
Posted on May 15, 2015 7:45 am by Shel Holtz | The Workplace Experience | Economics | Content | Visual Communication | Wearables | Brands | Business | Channels | Facebook | Gamification | Legal | Marketing | Media | Mobile | PR | Search | Social Media | Trust | Twitter | Video | Writing and Editing
A special note on this week’s wrap photo. That adorable newborn wrapped up in a hospital blanket? That’s my granddaughter, Madeleine Ann Holtz, born yesterday. Now, on to business: The Friday Wrap is a review of news, posts, reports, and other items appearing in the last week that will help you stay on top of the forces shaping communication in this…
Read The Full Post »