Posted on February 16, 2010 12:24 pm by Shel Holtz | Advertising | Blogging | Marketing | Podcasting | Social networks | Twitter
UPDATE: WOMMA has issued its press release on its new guidelines for social media disclosure.
The Word of Mouth Marketing Association (WOMMA) is set to issue a guide to disclosure in social media marketing sometime tomorrow, February 17. The guide was prompted by the U.S. Federal Trade Commission’s new guidelines for disclosure of relationships between companies and people discussing them and their…
Posted on February 8, 2010 2:59 pm by Shel Holtz | Blogging | For Immediate Release | Twitter
Content summary: MediaFunnel FIR interview is up; Help A PR Pro Out; Michael Netzley reports from Singapore; the Media Monitoring Minute with CustomScoop; News That Fits: what Vodafone did when an employee tweeted obscenely, wide and mostly negative reaction to Forrester Research plans to stop analysts from blogging personally; listener comments discussion and FIR Friendfeed Room round-up; news about Thursday’s show;…
Posted on February 2, 2010 3:46 pm by Shel Holtz | Twitter
I give up. I can’t take it any more.
Due to circumstances beyond my control, I’ve thrown in the towel and renamed my Twitter account from @shel to @shelholtz.
If you think this is because of the number of people who have been tweeting to me when they meant to tweet to Shel Israel, that’s not it. I’ve met some great people while directing them to…
Posted on November 20, 2009 6:28 pm by Shel Holtz | Social Media | Twitter
An employee for one of my clients tweeted me yesterday, pointing me to “what happens when you jump into social media unprepared.” He was talking about the launch of a new Twitter account by BCS—the Bowl Championship Series—the much-maligned system that substitutes for a playoff system for college football teams.
The account, @InsideTheBCS, launched on Thursday and has, since then, accumulated nearly 700 followers. There’s…
Posted on November 12, 2009 11:43 am by Shel Holtz | Twitter
In the process of finalizing the milestone 500th episode of “For Immediate Release” this morning, I sent a Twitter direct message to our regular Thursday correspondent, Dan York, asking when I could expect his report. Here’s the answer I got from Dan:
Curious about why I’d want to favorite a DM, I replied to Dan about what he had in mind. His answer: “Where can you…
Posted on November 3, 2009 5:41 pm by Shel Holtz | Twitter
Here’s a curious little glitch in Twitter’s system: The people search function fails to find some existing accounts:
As I said in the video, it’s hard to add people to a Twitter list if Twitter itself doesn’t know they’re there!
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