Holtz Communications + Technology

I just ran a Google Blogsearch and found about 25,300 results on “kenneth cole” twitter Egypt. The world doesn’t need another post about the fashion designer who stumbled badly with a tweet that hijacked the #Cairo hashtag to promote his Spring collection.

And yet, an elephant lingers in the room.

The posts I’ve read (which, admittedly, doesn’t come close to 25,300) have fallen into a couple clear…

• Cut from episode 580: Airlines and politicians make good use of Twitter during the holiday travel nightmare affecting the U.S. East Coast.

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UPDATE: Today, January 14, Etsy has announced policy changes that were sparked by the protest outlined in the post below. These changes prohibit the offending products. The post notes that the “intense debate” online led to the review of the policies and subsequent changes.

UPDATE: CNN Headline News has covered the tale of the cards for sale on Etsy.

UPDATE: Per Jonathan Mast, Etsy…

Several of the participants here at the Social Media Summit that Ragan Communications is presenting at SWIFT’s headquarters in Belgium have asked me why I engage in live-tweeting. It’s not that they think I shouldn’t; they’re curious about what motivates me. I get several benefits from live-tweeing events I attend:

• Imprinting important ideas—When I tweet a statistic, a fact, or an idea that I hear, it helps…

While attention is fragmenting across multiple web channels and formats, there are smart ways to use different pieces of the online puzzle to create a single, unified communication effort, even for something as simple as answering a question.

As copycats began creating cringe-inducing one-offs of the Old Spice Twitter-YouTube experiment, I suggested in a post on this blog that the real…

Tweetchats aren’t exactly the first thing organizations employing social media think of, but it’s getting more and more common to see them used as a communications tool. I’m not talking about the weekly tweetchats organized and attended by enthusiasts. These are the one-time tweetchats hosted by organizations to address an issue or promote capabilities.

Tweetchats, in case you’re not familiar with them, are single-topic…