Holtz Communications + Technology

I’ve talked before about the reasons companies resist social media. The Arthur W. Page Society and the Corporate Executive Board are out with a study that puts some numbers behind the top reasons for organizational resistance. The study, which targeted more than 30 chief communications officers who are corporate members of the Page Society, revealed nothing surprising, but still, it’s easier to offer…

My IABC friend and occasional FIR commenter Kris Gallagher, who works in communications at DePaul University, sent along a link to a new service called CrowdStatus.com. Darren Stuart created the site out of a desire to view the Twitter status of the members of a group he assembled. (Stuart is referring to their current status, not their standing in the…

I was standing among a group at a gathering of communicators, chatting about this and that. During the course of the conversation, a colleague raised an interesting point and the discussion veered off into opinions and analyses of the issue he raised. Later, I found myself in another group, where I brought up the earlier topic of discussion. This group…

I’m getting a little tired of the chorus of voices that suggest companies take a step back from integrating social media into their intranets because, after all, social media are just tools. We need, the authors of these opinions insist, to focus on strategy in our internal communications.

I am a huge proponent of strategic communication. The approach taken to any…

Steve Rubel and Jeremiah Owyang are at odds over the future of a job labeled, “Social Media Manager.” The job description of a social media manager revolves around the coordination of a company’s activities in the social media space.

Steve believes the job will be extinct in short order:

Who should “manage” these sites? Is it the social media specialist or someone in PR with specific vertical…

Every now and then, you chance on an example of a business tapping into social media so naturally and wisely that it just warms your heart. File this one under “corporate social responsibility.”

The tale begins with a philanthropic effort by the lead singer of a band called Five for Fighting (one of the bazillion bands of which I have been unaware). John…