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Holtz Communications + Technology

Shel Holtz
Communicating at the Intersection of Business and Technology
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I was a speaker at the IntraTeam conference in Copenhagen, Denmark, this past week. The conference was held at the Radisson Blu hotel, which is also where I stayed for three nights.

As I do just about everywhere I go, upon settling into my room I checked in on Foursquare. What popped up was far more valuable than the usual nearby…

At a recent conference, I heard a highly-respected (and respectable) PR professional argue that Twitter accounts should always—always—be a real person with a real-person avatar. Logo accounts, he said, shold be avoided.

It’s not the first time I’ve heard this argument. In Shel Israel‘s book, “Twitterville,” Department of Defense consultant Mark Drapeau is quoted (from a Mashable.com post) saying, “Twitter is about people sharing information with other people.…

It’s funny how The Pew Internet & American Life Project can release results of a study in December, but a late-February article about one of the study results published in The New York Times can create such an uproar.

The Pew study offered a broad overview of how members of different generations use the Net. Among many other things, the study revealed that

sock_puppetThe use of software to automate the deployment of armies of fake social media accounts is, to me, the most disturbing trend in the social space. It’s disturbing on its face but even moreso because public affairs organizations are among the most likely to supply these services. And few would be surprised to find PR practitioners behind such dubious efforts.

I don’t personally…

My new boss intimidated the hell out of me.

He intimidated me when I met him during the job interview and the intimidation I felt continued on my first day on the job. He reminded me of Professor Kingsfield (from “The Paper Chase”). He wore a professorial coat that looked as though chalkdust would fly off it if you patted it. He had a…

Shel Israel

Shel Israel spoke at the Social Media Breakfast San Francisco East Bay on Friday, February 11, 2010. His talk focused on the dominant long-term trends emerging in the social media space. Shel co-authored (with Robert Scoble) “Naked Conversations” and more recently wrote “Twitterville.” He is a consultant who tweeets at @shelisrael and blogs at Global Neighborhoods.

The talk was followed by Q&A which is not included in…

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