Posted on January 13, 2017 3:42 am by Shel Holtz | Employee Engagement | Chatbots | Virtual and Augmented Reality | Management | The Workplace Experience | Content | Instagram | Visual Communication | Wearables | Books | Brands | Business | Crisis Communication | Facebook | Instant Messaging | Marketing | Measurement | Media | Mobile | Podcasting | PR | Research | Social Media | Transparency | Trust | Twitter | Video
I extract items for the Wrap from my link blog, which you’re welcome to follow. To make sure you never miss an issue, subscribe to my weekly email briefing.
Employee engagement webinar—January 26, I’ll share 10 innovative and unexpected tactics communicators can employ immediately to build engagement. I’ll also talk about how engagement fits in a broader employee communication strategy designed to deliver bottom-line…
Posted on December 23, 2016 11:55 am by Shel Holtz | Chatbots | Virtual and Augmented Reality | Content | Instagram | Visual Communication | Wearables | Brands | Business | Channels | Facebook | Instant Messaging | Measurement | Media | Mobile | Podcasting | PR | Research | Second Life | Social Media | Social networks | Technology | Twitter
I extract items for the Wrap from my link blog, which you’re welcome to follow. To make sure you never miss an issue, subscribe to my weekly email briefing.
Twitter testing notifications for breaking news—Twitter CEO Jack Dorsey insists that Twitter is a news platform, a channel for sharing what’s happening right now. Reflecting its desire to be a news app, the company has…
Posted on December 9, 2016 2:44 pm by Shel Holtz | Chatbots | Virtual and Augmented Reality | Content | Instagram | Visual Communication | Audio | Brands | Business | Channels | Customer Service | Facebook | Marketing | Media | Mobile | Podcasting | PR | Research | Social Media
I extract items for the Wrap from my link blog, which you’re welcome to follow. To make sure you never miss an issue, subscribe to my weekly email briefing.
Facebook patents tool to remove fake news—Facebook has filed a patent for “systems and methods to identify objectionable content.” The technology has been in the works since 2015 but takes on new urgency with CEO Mark…
Posted on December 5, 2016 5:24 pm by Shel Holtz | For Immediate Release | Podcasting

Cross-posted from the FIR Podcast Network
Chris Abraham, Cindy Crescenzo, and Steve Farnsworth join host Shel Holtz to talk about these topics:
- Breitbart News called for a boycott of Kellogg’s after the cereal company pulled its ads, then started publishing articles critical of the company after calling the decision to withdraw advertising “censorship.” Is this the new reality for companies making what used to…
Posted on November 21, 2016 8:10 am by Shel Holtz | For Immediate Release | Podcasting

Cross-posted from the FIR Podcast Network
First-time panelist Liz Scherer joined Howard Greenstein and David Spark for a deep dive into fake news.
- “Post-truth” was the Oxford Dictionaries’ word of the year. (One of the finalists was “alt-right.”)
- Fake news is more viral than real news.
- Fake news is coming for companies; in fact, PepsiCo and its CEO, Indra Nooyi, are experiencing it right now.
- Does the rise…
Posted on October 10, 2016 1:33 pm by Shel Holtz | For Immediate Release | Podcasting

Cross-posted from the FIR Podcast Network
We’re thinking of Cindy Crescenzo as she deals with a difficult time and had to bow out of this week’s episode, but David Grossman and Mark Story still joined me for a stimulating conversation about these topics…
- Another brand — this time, Tic Tac — that dealt in close to real time with an unwelcome cultural reference
- A survey…
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