Posted on September 13, 2013 8:08 am by Shel Holtz | Content | Instagram | Business | Content Curation | Crisis Communication | Customer Service | Facebook | Google+ | Marketing | Technology | Twitter
The big stories this week centered on twitter’s IPO, announced (of course) in a tweet, and tasteless brand tributes on the solemn anniversary of the September 11 terrorist attacks. (If you haven’t seen AT&T’s tweet or the sign in the Marriott lobby, did you just awaken from a coma?) In the Friday Wrap, I try to report on smaller stories of great interest to…
Posted on September 12, 2013 7:31 am by Shel Holtz | Crisis Communication | Marketing | Twitter
Yesterday started with a heart-stopping moment. Not quite awake, I turned on the news to see 9/11 coverage. Not a somber report on the anniversary, but the actual coverage from that awful day. At 6 a.m. yesterday, I watched the coverage from 6 a.m. 12 years ago. It was an abrupt and powerful reminder of all we experienced and all…
Posted on September 6, 2013 8:21 am by Shel Holtz | Channels | Crisis Communication | Facebook | Marketing | Research | Social Media | Technology
(c) Can Stock PhotoThe tale of a British Airways passenger buying a promoted tweet to complain about lost luggage was everywhere this week (including this very blog), along with a couple other high-profile stories. There were also some studies, reports and posts that could easily have escaped your attention, but no worries. I collect the ones I think communicators will…
Posted on August 16, 2013 8:26 am by Shel Holtz | Brands | Channels | Crisis Communication | Google+ | Measurement | Media | Mobile | Research | Social Media
(c) Can Stock PhotoDuring the week The New York Times went down and The Washington Post was hacked, one is left to wonder whether these online news services might have been well served with an unhackable analog backup. Maybe a print version? All kidding aside, the Times simply shifted its news publication to Facebook, using the Facebook Notes tool to…
Posted on July 12, 2013 7:36 am by Shel Holtz | Blogging | Business | Crisis Communication | Marketing | Research | Social Media | Social Networking | Transparency | Twitter
(c) Can Stock PhotoAs I was preparing this week’s Wrap, I had to force myself to stop. The week’s collection of stories that may have escaped your attention featured a lot of releases of reports and studies, several PR kerfuffles, a load of stories about great use of social and digital media, and several salient analyses. You can see all the stories I…
Posted on June 25, 2013 6:38 am by Shel Holtz | Crisis Communication | Social Media | Social networks
It was designed to serve as a model for understanding how to respond to an online attack. It turned out to be an object lesson in why organizations continue to need the guidance of a senior social media adviser.
At the Monday morning “general session at IABC‘s 2013 world conference, Digital Assassination co-author Richard Torrenzano, CEO of The Torrenzano Group, introduced a Socratic…
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