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Holtz Communications + Technology

Shel Holtz
Communicating at the Intersection of Business and Technology
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Friday Wrap #109Flickr photo courtesy of Matt ReinboldThe Friday Wrap (which is what you’re reading) is a curated rundown of news, reports and posts from the past week that, while they didn’t go viral or attract much attention, are still interesting and useful for communications professionals. I select Wrap items from my link blog, which you’re welcome to follow.

News

FTC may scrutinize Facebook experiment—The Facebook’s A/B…

Communications at the Contextual Crossroads

While marketers trip over their own feet in the ongoing rush to be relevant during meme-producing cultural events—like the World Cup—they’re missing the bigger and far more important opportunity: contextual communication.

Robert Scoble and Shel Israel wrote about the importance of context in their latest book, “Age of Context” (a must-read). In the book, Robert and Shel identified five trends that are converging to put context at…

Peking Duck WrapImage courtesy of JoyosityThe Friday Wrap is a curated rundown of news, reports and posts from the past week that, while they didn’t go viral or attract much attention, are still interesting and useful for communications professionals. I select Wrap items from my link blog, which you’re welcome to follow.

News

Top PR agencies commit to Wikipedia’s community standards—A group of the world’s biggest PR agencies has…

Friday Wrap #104Dalek cupcake wrappersGreetings from Toronto, site of the 2014 IABC World Conference. The city has dished up some great weather, which I plan to enjoy as soon as I finish up this week’s Wrap, a review of news and posts from the last week that might have flown by under your radar but are still of interest and use to communicators.…

Friday Wrap #103The Friday Wrap is a curated rundown of news, reports and posts from the past week that, while they didn’t go viral or attract much attention, are still interesting and useful for communications professionals. I select Wrap items from my link blog, which you’re welcome to follow.

Hashtag Hell

Tale #1: Chevron—Hashtag hijacking is nothing new, though it’s still remarkable that there are still big brands…

Audio: The Quiet ExplosionFor 17 years, public radio’s “This American Life” was distributed by Public Radio International, one of several rival organizations that make content available for the hundreds of local public radio stations across the U.S. Several competitors vied to become the new distributor of Ira Glass’s iconic program, but Glass and Chicago Public Media—the show’s producer—spurned all those advances and decided to self-distribute via Public Radio…

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