Posted on February 13, 2007 7:45 am by Shel Holtz | Media | Social Media
As the kerfuffle over the social media press release dies down, I have to confess to surprise at a statement made by Robert French at a geek dinner in Atlanta last week. Robert teaches public relations at Auburn University where he requires his students to blog; he insists that they understand the role the conversation plays in organizational communication. But…
Posted on January 31, 2007 7:57 pm by Shel Holtz | Marketing | New Media | Research | Social Media
I love it when I can play connector and bring together people who have never met to do something meaningful as a team.
Joseph Jaffe is writing a new book, “Join the COnversation.” Joe’s the blogger behind JaffeJuice and the podcaster behind the new marketing podcast, “Across the Sound. He’s also the president (and “chief interruptor”) at crayon, the new marketing company that now employs me.
For his book, Joe…
Posted on January 26, 2007 3:11 pm by Shel Holtz | Blogging | PR | Social Media
Before we get rolling on this, let me state unequivocally that I fully endorse the the conversation. People who know me know that I have advocated loud and long for company leaders and employees to blog, to join the conversation, to do so candidly as human beings and not institutions. I have lauded companies that do so and criticized companies…
Posted on January 25, 2007 9:58 am by Shel Holtz | Social Media
The New Communications Forum is on the horizon—March 7-9 at Caesar’s Palace in Las Vegas—and a couple of participants are offering registration deals.
Tom Foremski, the powerhouse journalist behind Silicon Valley Watcher, has publicized a promo code for $200 off the registration fee.
Meanwhile, Provident Partners is giving away a registration. As Michael Keliher notes, “It’s our little way of promoting this great event and the whole of new…
Posted on January 25, 2007 9:08 am by Shel Holtz | Social Media
Google Groups has had a facelift. Unveiled today (after some time in beta) offers a variety of new features, including customization of the look and feel of groups users create and the ability to create web pages within a group. Usenet newsgroups remain accessible through the interface, as well.
I manage one group—the mailing list for CAPOW (Communicatons and Advertising Professionals of the…
Posted on January 24, 2007 1:14 pm by Shel Holtz | Blogging | Social Media
If social media (yeah, I still use that term) is all about conversation, how come so many people jump in, offer their two cents, then vanish? I don’t know if anybody has called it “hit-and-run commenting” before, but that’s what it feels like.
In my long-winded post about the social media press release, there were two good examples of this. First, somebody named ZF called me on…
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