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Holtz Communications + Technology

Shel Holtz
Communicating at the Intersection of Business and Technology
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The New Media Release Podcast, episode 8 can be downloaded here, heard directly from this page, or subscribed to via the NMRCast feed. Also, the Apple iTunes subscription is now available here or by searching for NMRCast at the Apple iTunes store under “podcasts.” If you subscribe to the FIR “everything” feed, however, this podcast will not be included.

Content summary:Participants: Chris Heuer announces Nov. 2…

This ought to get your attention, from an article by Trevor Butterworth in STATS, George Mason University’s website “checking out the facts and figures behind the news:”

...it???s…a truism among journalists that most PR hacks are clueless; clueless about how the media actually works, clueless about what their clients actually do, and just generally clueless about everything.

The article suggests that the other side of the coin is…

The New Media Release Podcast, episode 8 can be downloaded here, heard directly from this page, or subscribed to via the NMRCast feed. Also, the Apple iTunes subscription is now available here or by searching for NMRCast at the Apple iTunes store under “podcasts.” If you subscribe to the FIR “everything” feed, however, this podcast will not be included.

Content summary:Participants: Chris Heuer, Brian Solis,…

I’ve been waiting and waiting to make this public, and the time has finally come. No more hints. No more teasing. This is the real thing. I’m leaving the world of sole practitionership and independent consulting to join a startup that features a killer team of communicators and a laser-like focus on New Marketing.

Shel HoltzThe company is called crayon. The name derives from an…

Here I am on vacation. Beach tomorrow, Disneyland Wednesday, and so on, but the news just keeps on breaking. I just received a notice from Carma Spence-Pothitt of Vocus that the PR software company has acquired PRWeb, the third news release distribution service after PR Newswire and BusinessWire. Here’s the news release. Here’s the rationale for Vocus to grab up PRWeb:

Vocus customers…

PR agency Text 100 made news today by become the first global agency of any kind to establish a permanent presence in Second Life. The company has built a three-story headquarters building, according to a PRWeek report, that includes a welcome center, an information center, and an amphitheater. The amphitheater will be used for a variety of events for clients,…

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