Posted on April 15, 2009 7:49 pm by Shel Holtz | Crisis Communication | Media | Video
Just some quick thoughts here on the latest developments in the Domino’s story:
First, the fact that you release a video in the Dave Neeleman mode (the former JetBlue CEO who offered a heartfelt apology for the Valentine’s Day 2007 crisis) doesn’t mean you’ll be forgiven—especially if you’re disingenuous in the video.
Using the same YouTube venue his two former employees used to post the clip that kicked off this…
Posted on January 20, 2009 1:21 pm by Shel Holtz | Media | Wikis
Brendan Hodgson, Hill & Knowlton’s national practice leader (Canada) and reputation management authority, and UK-based H&K digital authority Niall Cook put together a video showing the 176 edits to Wikipedia’s page on US Airways Flight 1549 that took place over a mere 90 minutes. A fascinating glimpse into the way the community collaborates to provide a record of events, along with the negotiations…
Posted on January 10, 2009 10:30 pm by Shel Holtz | Media | PR | Skype
Media embargoes—the ones arranged between professionals—are designed as a win-win. The organization gets concurrent coverage from multiple outlets while reporters get the chance to dig deeper into the subject and craft a compelling story.
In his report on episode 412 of “For Immediate Release”, correspondent Dan York talks of a serendipitous alignment of the stars that drove traffic to a screencast he produced. Only in the…
Posted on December 28, 2008 2:19 pm by Shel Holtz | Media | PR
Now that the dust has settled over Michael Arrington’s announcement that TechCrunch would agree to honor and then break embargoes from PR contacts, it’s worth taking another look at the issue from a more objective angle.
Like so many other tactics and concepts that have been perverted and abused, the embargo is rooted in a reasonable and useful practice. Jargon such as “paradigm…
Posted on November 20, 2008 1:35 pm by Shel Holtz | Media
You can say a lot of things about News Corp. Chairman and CEO Rupert Murdoch, but “stupid” isn’t one of them. In a talk at Australia’s Boyer Lecture, Murdoch said the future of newspapers is bright. His prediction is based on the movement of newspapers from print to the web: “I like the look and feel of newsprint as much as anyone,” Murdoch said, “but…
Posted on November 17, 2008 9:12 am by Shel Holtz | Media | Social Media
Last Thursday, blogging’s father Dave Winer suggested that online advertising is dead. “Assuming the economy comes back from the recession-depression thing that it’s in now,” Dave writes, “when it does, we will have completely moved on from advertising.”
That’s a scary thought for all those online properties whose business models revolve around online advertising. Think Facebook, MySpace, blog networks like Gawker, and a little company you may have heard of…
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