Posted on May 16, 2013 1:47 am by Shel Holtz | For Immediate Release
When something as big as content marketing comes along and transforms an entire discipline, it creates a lot of anxiety. Change is scary and it can sometimes feel like you’re hopelessly behind everyone else.
At The B2B Huddle on May 2, 2013, held at Oracle’s UK headquarters, keynote speaker Doug Kessler shone a powerful spotlight on the future of B2B content marketing, offering…
Posted on May 15, 2013 3:48 am by Shel Holtz | For Immediate Release
Attenzi - A Social Business Story is a novel that shines a light on social business that goes beyond the all too typical homages to social media. It’s a relatively short and easy read intended to help readers explore what social business means for their organization, marketplace, communities and career.
With Attenzi, author Philip Sheldrake presents a sympathetic hero in the story-teller Eli…
Posted on May 14, 2013 6:50 am by Shel Holtz | For Immediate Release
With social media so prolific, are B2B companies taking advantage of all that exists? That question formed a foundation for the keynote presentation by Allan Schoenberg, Executive Director of Corporate Communications for CME Group, at The B2B Huddle on May 2, 2013, held at Oracle’s UK headquarters in Reading.
During a break at the event after the presentation, FIR co-host Neville Hobson…
Posted on May 13, 2013 6:03 am by Shel Holtz | For Immediate Release
Intro: First B2B Huddle keynote published as an FIR Speakers and Speeches podcast, more this week and next; FIR Book Review of Philip Sheldrake’s ‘Attenzi’ coming;
Quick News: Calgary Zoo publishes annual report to Instagram, Salesforce acquires bookmarking startup Clipboard, Associated Press updates its social media guidelines, Facebook’s newsfeed will get even more annoying with video ads… or will it?; Ragan promo;
News That Fits: American…
Posted on May 9, 2013 11:41 am by Shel Holtz | For Immediate Release
For social to become recognised by business as the next marketing powerhouse that it is, it needs to prove its return on investment every time, says Oracle’s Kimberley Brind.
In this podcast of her keynote speech at The B2B Huddle on May 2, 2013, held at Oracle’s UK headquarters, Kimberley explains the reach and power that social is giving her company, and joins a…
Posted on May 1, 2013 3:25 pm by Shel Holtz | Audio | For Immediate Release | Podcasting
SoundCloud‘s co-founder Eric Wahlforss sees his company as a social network, with its primary competitors Facebook and Twitter, two of the giants of today’s social web.
Its Wikipedia entry describes SoundCloud as an online audio distribution platform that allows collaboration, promotion and distribution of audio recordings by users. It was founded in 2008 and now has more than 20 million users worldwide,…
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