Posted on February 6, 2017 1:28 pm by Shel Holtz | For Immediate Release

Cross-posted from the FIR Podcast Network
Note: This episode is the first of several that experiments with a streamlined format: two guest co-hosts instead of three panelists and fewer stories. The goal is to slim FIR down to a more listenable length. This first effort shaved more than 30 minutes off the usual length and next week we hope to reduce…
Posted on January 30, 2017 8:43 am by Shel Holtz | For Immediate Release

Cross-posted from the FIR Podcast Network
Kelly Hoey, Andrea Weckerle, and Lynette Young were on the panel this week, reacting to the non-stop torrent of news from the White House and how business has responded, along with other communication-focused updates, including…
- The range of corporate reactions to the presidential order implementing a temporary ban on immigration from seven predominantly Muslim countries
- Samsung’s Galaxy Note 7…
Posted on January 23, 2017 2:25 pm by Shel Holtz | For Immediate Release

Cross-posted from the FIR Podcast Network
Steve Crescenzo, Steve Lubetkin, and Jen McClure joined host Shel Holtz to discuss a range of topics with an overarching connecting theme: trust and its decline. This week’s stories include…
- Sean Spicer, the White House Press Secretary, held his first press briefing, which violated “the top two tenets of being a good PR person,” according to one…
Posted on January 16, 2017 5:34 pm by Shel Holtz | For Immediate Release

Cross-posted from the FIR Podcast Network
Chris Christensen and Jen Phillips joined host Shel Holtz to discuss these topics:
- Most employees don’t know what makes their company different from the competition — and can’t explain it to customers
- U.S. travelers make 140 different website visits (on average) before booking a trip. Do you know your customers’ path before they make a decision on your…
Posted on January 9, 2017 7:49 am by Shel Holtz | For Immediate Release

Cross-posted from the FIR Podcast Network
Three IABC Fellows — Priya Bates, John Deveney, and Mark Schumann — joined Shel Holtz for this week’s FIR to talk about these topics:
- More on how companies can prepare for the prospect of a tweeted attack by the President of the United States
- Companies bucking the vitriol trend by creating TV commercials that spotlight inclusion of Muslims
- With…
Posted on January 2, 2017 2:16 pm by Shel Holtz | For Immediate Release

Cross-posted from the FIR Podcast Network
Artificial Intelligence is on the panel’s mind — among other things — as C.C. Chapman, Neville Hobson, and Dan York join Shel Holtz for the first episode of 2017 and the beginning of our 13th consecutive year of podcasting. Here’s the rundown:
- The incoming press secretary for President-Elect Donald Trump has warned us not to expect business as…
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