Posted on May 5, 2008 12:59 pm by Shel Holtz | For Immediate Release
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Posted on May 5, 2008 12:58 pm by Shel Holtz | For Immediate Release
Content summary: Vote for FIR at Podcast Alley; next FIR Live on BlogTalk Radio on May 24; two new FIR Speakers & Speeches podcasts published; new FIR Interview podcast coming; FIR experiments with UserVoice; the Media Monitoring Minute with CustomScoop; the online reputation management industry; Microsoft and Yahoo: the communication perspective; Best Buy employee social network a model for big firms;…
Posted on May 3, 2008 10:16 am by Shel Holtz | Brands | For Immediate Release | Internal
Content summary: Shel Holtz presents a breakout session on the blurring lines between internal and external communications at the Society for New Communications Research New Communications Forum in Santa Rosa, California, on April 23, 2008. The session delves into internal communications practices that prepare employees to represent the company in their social media activities.
Download the file here (MP3, 29.2Mb, 1:04).…
Posted on May 2, 2008 7:16 pm by Shel Holtz | For Immediate Release
Content summary: Dr. MIhaela Vorvoreanu, with Clemson University’s Department of Communication Studies, presents the results of research conducted into the ROI of online press releases at the recent New Communication Forum in Santa Rosa, California. The study was developed conducted by the Society for New Communication Research for Vocus, which commissioned the research, The research team included Jiyan Wei from Vocus, Shel…
Posted on May 1, 2008 1:17 pm by Shel Holtz | For Immediate Release
Content summary: Upcoming FIR Book Reviews and FIR Interviews podcasts; Dan York reports on blog security, Twubble and finding Twitter followers; the Media Monitoring Minute with CustomScoop; Reuters Thomson publishes code of business practice and ethics: how good is it for employer and employee?; in emergencies, people turn to Facebook; Twitter talk; listeners’ comments discussion; music from Freightrain Jones; and more.
[Messages from…
Posted on April 28, 2008 4:08 pm by Shel Holtz | For Immediate Release
Content summary: Reflections on FIR 339; Lee Hopkins’ transition and introducing Michael Netzley; great content in IABC Cafe2Go April podcast; Michael Netzley reports from Singapore on PR and digital media in Asia; the Media Monitoring Minute with CustomScoop; does blogging need rules like journalism?; Twitter mashups; coming soon: Wikipedia the book; influence and trust; RSS needs an ‘easy button’; listeners’ comments discussion; music from…
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