Posted on January 20, 2006 3:24 pm by Shel Holtz | General
I wrote recently about Jim Horton’s proposal for calling out PR practitioners who use spam as a means of content distribution. “Whenever a PR firm spams any PR blogger, we out the firm in our blogs and brand them with a Scarlet S for spammer,” Jim suggested. Fast on the heels of that suggestion comes The Bad Pitch Blog. Outing PR practitioners is…
Posted on January 19, 2006 6:47 pm by Shel Holtz | For Immediate Release
Content summary: An upgrade for Skylook, IABC opens a members-only place for “buzz,” IABC Belgium President Gerry Murray starts a podcast, Shel and Neville talk about corporate blogging (should the CEO blog?, ghostwriting, time-wasting, risks from employee blogging, using a blog in place of PR), listeners’ comments discussion (spam, online editors, PR as relationship management, job hunting, Flash and more, liking long FIRs,…
Posted on January 19, 2006 5:52 pm by Shel Holtz | General
Why no posts before now, nearly 4 p.m.? Because my technology betrayed me. At times like this, I long for the simpler days when the worst thing about technology was changing a typewriter ribbon. (I’m getting all nostalgic.)
Neville, who’s in Copenhagen, called me at around 9:30 a.m. my time, 5:30 p.m. his, to record our podcast, “For Immediate Release, The Hobson and Holtz…
Posted on January 18, 2006 3:43 pm by Shel Holtz
Several years ago, I saw a presentation at a conference in which the presenter used web pages in a browser instead of Powerpoint (or any of its kin). It was a nice idea but didn’t do many of the things I need a presentation to do—mainly, work with a wireless remote, but also do builds and other effects we take for granted…
Posted on January 18, 2006 1:13 pm by Shel Holtz | Technology
I’ve been pondering the lack of discussion about the potential PR applications for SMS (short message service for wireless/cell phones). This thinking has been prompted by several news items I’ve read, such as word from a German company called Smartmachine that it has developed a system that lets cell phone users buy and receive tickets to events using SMS. According to an
Posted on January 17, 2006 5:35 pm by Shel Holtz | For Immediate Release
Following today’s joint announcement by Intelliseek and Buzzmetrics on the merger of those two firms into a new company backed by media group VNU, Shel and Neville spoke to Pete Blackshaw, Intelliseek’s Chief Marketing and Customer Satisfaction Officer.
Conversation points: The joining together of Intelliseek and Buzzmetrics; VNU and being acquired; developments in tracking and analysis of consumer-generated media; continuing support and…
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