Posted on February 11, 2005 9:25 am by Shel Holtz | External | Media | Podcasting
I spent yesterday with a client in Santa Clara, which is something of a haul from my office. I used the time to catch up on some backlogged podcasts, including a January 31 edition of Corante Event Lab. The show involved podcasting challenges. David Berlind, executive editor of ZDNet’s Tech Update, was one of the guests. Most of the show dealt with…
Posted on February 9, 2005 8:56 am by Shel Holtz | Podcasting
I’m in a hotel in Portland, Oregon, preparing for a couple sessions with the US Forest Service. I opened the door this morning to pick up my copy of USA Today. The word “podcasting” leapt at me off the front page. There are actually two front-page stories on podcasting in the paper, one in the Money section and one in the Life section.…
Posted on February 8, 2005 9:24 am by Shel Holtz | Business | Podcasting
When podcasting first emerged, my thoughts turned immediately to the applications available to businesses. I was thinking about all those opt-in e-mail newsletters companies provide on their investor relations pages so the financial community can stay up to date. Why not a weekly podcast for investors covering company news and activities? How about a regular podcast on various company brands…
Posted on January 24, 2005 6:55 pm by Shel Holtz | Podcasting
I’m getting used to heaving deep sighs these days. I heaved one earlier today when I read that the American Association of Petroleum Geologists launched a podcast for its members. According to the association’s Gerald Buckley (as reported by Steve Rubel), “All not-for-profit associations are facing a common problem—retention of aging member and student members.” Buckley added that using the podcast format is a way to “serve…
Posted on January 18, 2005 8:25 am by Shel Holtz | Podcasting
You would think the maker of some MP3 device—Creative Labs, iRiver, or somebody like that—would jump on the podcasting bandwagon and develop a device that lets you download a podcast directly to your device without having to first save it to your computer. Instead, it’s software for the Pocket PC—Microsoft’s PDA operating system—that is first to offer feature highly desired among podcast fans. According to a press…
Posted on January 15, 2005 5:04 pm by Shel Holtz | Podcasting
Here I am writing a blog on public relations and communications. One post on an Apple product, though, seems to attract more attention than most of the ones on PR. Go figure.
Several responses I’ve had address problems with podcasting that would make the iPod more usable for podcasting. For example, you can covert files to an AAC format (which I have to…
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