AMA pitches strategic blogging in workshop
The American Marketing Association has announced a new workshop, Blogs:// Marketintg Beyond the Website, to be presented in Seattle (December 17), New York (January 21) and Chicago (February 18). “This important one-day workshop is designed to help marketers understand how blogs can impact the marketing process,” according to the AMA promotion. Among the topics the session is set to cover: How to integrate blogs into marketing strategies and “how blogs influence public relations and media relations and create ‘buzz.’” Bloomberg Marketing’s Toby Bloomberg is running the show. The AMA wants $695 for registration, $645 for AMA members.
12/22/04 | 0 Comments | AMA pitches strategic blogging in workshop