Posted on September 17, 2012 4:50 pm by Shel Holtz | For Immediate Release
Intro:
We’ve changed FIR’s Twitter handle to @FIRpodcast; FIR Book Review coming on Guy Kawasaki’s "What The Plus!";
Quick News:
Dr. Pepper vs creationists on Facebook; James Bond trades Martini for Heineken; FCC chairman blows tweetchat; ‘kerfuffle’ the best word ever; Ragan promo;
News That Fits:
Social media’s delicate role in diplomacy; Michael Netzley reports from Singapore on Chinese executives’ fight-back against Citron Research’s coverage of tech companies; the Media Monitoring Minute with…
Posted on September 10, 2012 12:30 pm by Shel Holtz | For Immediate Release
Intro: FIR Speakers and Speeches of the #TAGtribe panel discussion in London is up; IABC’s CW Bulletin focuses on Wikipedia;
Quick News: Connectify gets its Kickstart(er), and then some; Kred rolls out Kred for CRM; WordPress live-blogging plugin released (but with a critical bug); content marketing budgets rise, social media dominates; Ragan promo;
News That Fits: Information overload was a myth all along; Dan…
Posted on September 7, 2012 7:53 am by Shel Holtz | For Immediate Release
Conversations instead of pitching, connections instead of leads; permission over advertising, engagement over spam and goals rather than targets - strong sentiments that characterized a lively discussion at Waggener Edstrom in London on September 5, 2012.
FIR co-host Neville Hobson joined fellow panelists JP Rangaswami, Chief Scientist at Salesforce.com, and Jon Silk, Head of Digital at Waggener Edstrom London, in a…
Posted on September 3, 2012 12:16 pm by Shel Holtz | For Immediate Release
Content summary: FIR Interview with Brian McNely on Instagram as a medium for image-power is up; Quick News: social media empowers fans to help a local business defend itself against a corporate bully as Kevin Campbell-Wright explains; Google to integrate Google Plus elements into enterprise offerings; Sean Carlos analyses the potential of social influence scores by Klout, Kred and PeerIndex;…
Posted on August 31, 2012 1:35 pm by Shel Holtz | For Immediate Release
Brian J. McNely, an assistant professor in the Writing, Rhetoric, and Digital Media program at the University of Kentucky, posted a pre-publication draft of a study he conducted on the use of Instagram to build an organization’s “image-power.” The methodology resulted in a classification schema for the kinds of images organizations post—a schema that could be useful as organizations continue to strategize their…
Posted on August 27, 2012 10:36 am by Shel Holtz | For Immediate Release
Content summary: Shel’s still in São Paolo thanks to Tropical Storm Isaac; what’s behind the number ‘666’?; Giovanni Rodriguez interview is up; Quick News: Facebook launches Edge Studio for agencies, is Feedburner about to be closed by Google?, new features could lure more brands to Instagram, add your social media marketing tip to GaggleAmp’s blog; Ragan promo; News That Fits: McKinsey study ‘Unlocking Value and…
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