Posted on December 12, 2013 4:52 pm by Shel Holtz | For Immediate Release | PR | Social Media
AirPR has raised a bit of a stir since it was launched with the proposition that startups, unable to spend the kind of money it costs to engage a public relations agency, can do better by connecting with an independent PR practitioner listed on the AirPR site. A sort of online dating service for startups seeking PR, AirPR is the…
Posted on December 11, 2013 8:46 am by Shel Holtz | For Immediate Release | Marketing | Social Media
"Our position is that a perfect storm is coming," say Joseph Jaffe and Maarten Albarda as an attention-grabbing way to start a discussion about ZERO: Zero Paid Media as the New Marketing Model, the new book by the two authors published by Wiley in October 2013.
It may already be here, adds Jaffe: "In the book, we introduce several key arguments - business,…
Posted on December 10, 2013 9:05 am by Shel Holtz | Business | For Immediate Release
Jeremiah Owyang believes the next phase of sharing is upon us.
The first phase was of media and ideas, otherwise known as social media. The second phase is the sharing of the physical world, what we call the collaborative economy.
Today at LeWeb Paris 2013 - the largest internet conference in Europe whose theme this year is ‘The Next 10 Years’- Owyang launches his entry…
Posted on December 9, 2013 6:49 am by Shel Holtz | For Immediate Release
Intro: Revisiting FIR’s RSS feeds (the everything feed means everything); last week’s Asia Report is a cut; FIR Book Review of "Age of Context" posted; upcoming interviews with Jeremiah Owyang, Joseph Jaffe and Maarten Albarda, and Sharam Faloudgar; In the FIR Podcast Network, episode 1 of "Linked Conversations with Chuck Hester" posted, new podcast "FIR presents Thought Leadership with Mitchell and Michael" from Mitchell Levy and…
Posted on December 4, 2013 11:35 am by Shel Holtz | Books | For Immediate Release | Location-based Services | Mobile | Social Media | Technology
Age of Context: Mobile, Sensors, Data and the Future of Privacy explores the convergence of five technological factors—mobile, social media, data, sensors and location—and their present and future impact on everything from commerce to medicine to transportation.
FIR co-hosts Neville Hobson and Shel Holtz review the book in the context of an earlier FIR interview we conducted with the authors and two book…
Posted on December 2, 2013 6:51 am by Shel Holtz | For Immediate Release
Intro: FIR Interviews posted with Andrew Grill and with Adam Parker, one Interview coming with Sharam Fouladgar; two FIR Book reviews coming soon: Age of Context and ZERO; FIR Podcast Network news: Episode 1 of "AllthingsIC with Rachel Miller" published, and more; announcing the winners of the FIR Contest to win a copy of ‘Age of Context’;
Quick News: GE Designates December 3 as ‘3D Printing…
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