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Holtz Communications + Technology

Shel Holtz
Communicating at the Intersection of Business and Technology
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Content summary: New Communications Forum this week; Eric Schwartzman interviews Elizabeth Albrycht; Google Page Creator update; social software in the enterprise - Niall Cook on intranets; using RSS without knowing it; PR how-to’s from Jeremy Zawodny; Lee Hopkins report; listeners’ comments discussion; the FIR Frappr community; the music; and more.

Show notes for February 27, 2006

download For Immediate Release podcast

Welcome to For Immediate Release: The Hobson & Holtz…

Content summary: New Communications Forum next week; GlaxoSmithKline’s grassroots PR initiative; GM seeks customer input in solving image problem; a report from Dan York; the evolution of the press release; Google launches the Google Page Creator; Neville’s new site launches; listeners’ comments discussion (WELS press release, the origin of ‘synod’, congrats to Neville and Shel, the circular nature of the podcasting world, the ‘rhymes with…’…

Content summary: Luke Armour’s PR paper download; New Communications Forum 2006; announcing IABC conference podcasts; what we’ve been up to this past week; the Techcrunch party; IABC Communication Commons launches; influential authorities on business blogging - survey; WELS goes to the next level; the Guinness UK marketing blog; Donald Rumsfeld’s call for better US government PR; Robert Scoble shoutout; Lee Hopkins report;…

Content summary: Steve Rubel and Micro Persuasion move to Edelman; approaching communication issues using new media; delivering the new PR in Manchester; has PR figured out podcasting yet?; Technorati and the Magic Middle; Dan York’s report; listeners’ comments discussion; the music; and more.

Show notes for February 16, 2006

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Welcome to For Immediate Release: The Hobson & Holtz Report, a 77-minute podcast recorded live from…

Content summary: Low ethics pay-for-placement PR; Luke Armour’s PR paper; RSS software converts content into spam blogs; Eric Schwartzman interviews The New Yorker Magazine’s Ken Auletta; Coca-Cola sends bloggers to Torino; NBC’s The Office character blog; Lee Hopkins report; are there libel concerns with using coComment?; listeners’ comments discussion; preview: potential new FIR intro music; the pros and cons of IABC and PRSA; the music…

Content summary: Nvidia and its PR agency are accused of unethical viral marketing; follow-up to Google’s removal of BMW from its search; Gallup assesses the importance of blogs to web users; your value decreases the longer you’re unemployed; NPR opens the podcast floodgates; new services from Odeo; a report from Dan York; listeners’ comments discussion (time for effective communication in the EU; opening a…

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