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Holtz Communications + Technology

Shel Holtz
Communicating at the Intersection of Business and Technology
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Content summary: An introduction from our “sponsors”; more podcasting for the IABC conference; podcast listener measurement and advertising; should all PR pros blog?; update on Wal-Mart, Edelman PR, transparency and disclosure; the role of Flash and Ajax in online communication; Lee Hopkins reports; listeners’ comments discussion (Macfan and Heidi Miller’s hard drive; social media and non-profits: NetSquared, the Boomer Esiason Foundation and the Cystic…

Content summary: Vote for FIR at Podcast Alley; Wal-Mart, Edelman PR, blogger outreach and transparency; new copyright wording challenge to Google Book Search; clueless pitches and the ‘PR die!’ meme; TPG Post sponsors stamp collectors’ blog; John Cass and Toby Bloomberg shoutout; Dan York reports; listeners’ comments discussion (downloads from New Communications Forum; podcasters’ wives; show #116 live; Apple hard drive costs; charity blogging;…

Content summary: An introduction from our “sponsors”; popular podcasts begin charging in the UK; podcasting growth in Australia; a head start on the podcasting book; charitable blogging and Operation Link Love; Lee Hopkins reports; meeting Sallie Goetsch; Jeremy Wright shouts out; review of the New Communications Forum; the grand tour of Bay area tech stores; Neville’s and Shel’s podcasting book; listeners’ comments discussion…

The Rock and Roll Geek Show‘s Michael Butler interviews FIR‘s Neville Hobson and Shel Holtz and On the Record Online‘s Eric Schwartzman at the New Communications Forum, Palo Alto, California, USA.

download For Immediate Release podcast

A 57-minute podcast. Download the file here (MP3, 39MB), or sign up for the RSS feed to get it and future FIR shows automatically. (For automatic synchronization with your iPod or other digital…

Content summary: Special edition live at the New Communications Forum; Neville and Shel announce a podcasting-book deal with McGraw-Hill; conversations with John Cass, Jeremy Wright, Jory des Jardins, Elisa Camahort, Debbie Weil, Michael Geoghegan, Shel Israel, Philip Young; report from Dan York; Eric Schwartzman in conversation with Phil Gomes; Stephen Turcotte talks to Robert Scoble and Sam Decker; listeners’ comments discussion…

The New Communications Forum conference takes place in Palo Alto, California, USA, from March 1-3, 2006. Shel and Neville held a half-day workshop, Podcasting 101, on March 1 that addressed:

  • The elements of successful podcasting
  • How to strategize a business podcast
  • How to build a community of listeners
  • The tools of podcasting, from recording to hosting
  • How to promote a podcast
  • Integrating your podcast with other…

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