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Shel Holtz
Communicating at the Intersection of Business and Technology
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For Immediate Release

Cross-posted from the FIR Podcast Network.

This is a landmark episode of “For Immediate Release.” It’s the first show of 2018, the beginning of our 14th year of podcasting, and the introduction of a new, faster-paced format with a shorter overall runtime. Joining host Shel Holtz for some quick conversation are Gini Dietrich (on Snapchat’s new feature that lets you embed Snapchat Stories anywhere on…

For Immediate Release

Cross-posted from the FIR Podcast Network.

This is the final FIR episode of 2017. FIR will return on January 8 in an all-new format. Listen to this episode for details! Neville Hobson joined Shel Holtz for the monthly installment of “The Hobson & Holtz Report” to discuss…

  • A group of UK newspapers using robots to help write stories
  • Research that found higher engagement for tweets that took…

For Immediate Release

Cross-posted from the FIR Podcast Network.

Doug Haslam and Ike Pigott joined host Shel Holtz for this week’s FIR podcast to talk about…

  • A Weber Shandwick survey that found few employees strongly agree that their experience working for the company matches up with the employer’s brand
  • A small craft brewer poked the Bud Light bear and got very creative cease-and-desist letter for its trouble

For Immediate Release

Cross-posted from the FIR Podcast Network.

David Spark and Ryan Williams joined host Shel Holtz for this week’s FIR podcast to talk about…

  • Henry Blodget’s recent presentation on 14 things you’ll want to know about the future of media
  • Some of the ways communication and marketing annoy us that communicators and marketers may not realize are annoying
  • Whether internal communications still needs to prove its value
  • How…

For Immediate Release

Cross-posted from the FIR Podcast Network.

Jennifer Zingsheim Phillips and Lynette Young joined host Shel Holtz for this week’s FIR podcast to talk about…

  • When to send your Black Friday and Cyber Monday promotional emails if you want customers to actually open them
  • Can Google and Twitter (or media outlets) introduce provenance to facts in order to help readers know when what they are reading…

For Immediate Release

Cross-posted from the FIR Podcast Network.

Chris Christensen and Christopher Penn joined host Shel Holtz for this week’s FIR podcast to talk about…

  • Todd Defren’s departure from SHIFT Communications, the PR agency he co-founded in 2003 (and which was acquired by Canada’s National PR about 18 months ago)
  • Podcast “super listeners” could be the next advertising sweet spot
  • Travel podcasts (including the three Chris Christensen hosts or…

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