Posted on January 8, 2018 12:38 pm by Shel Holtz | For Immediate Release

Cross-posted from the FIR Podcast Network.
This is a landmark episode of “For Immediate Release.” It’s the first show of 2018, the beginning of our 14th year of podcasting, and the introduction of a new, faster-paced format with a shorter overall runtime. Joining host Shel Holtz for some quick conversation are Gini Dietrich (on Snapchat’s new feature that lets you embed Snapchat Stories anywhere on…
Posted on December 18, 2017 3:20 am by Shel Holtz | For Immediate Release

Cross-posted from the FIR Podcast Network.
This is the final FIR episode of 2017. FIR will return on January 8 in an all-new format. Listen to this episode for details! Neville Hobson joined Shel Holtz for the monthly installment of “The Hobson & Holtz Report” to discuss…
- A group of UK newspapers using robots to help write stories
- Research that found higher engagement for tweets that took…
Posted on December 11, 2017 2:57 am by Shel Holtz | For Immediate Release

Cross-posted from the FIR Podcast Network.
Doug Haslam and Ike Pigott joined host Shel Holtz for this week’s FIR podcast to talk about…
- A Weber Shandwick survey that found few employees strongly agree that their experience working for the company matches up with the employer’s brand
- A small craft brewer poked the Bud Light bear and got very creative cease-and-desist letter for its trouble …
Posted on December 4, 2017 3:00 am by Shel Holtz | For Immediate Release

Cross-posted from the FIR Podcast Network.
David Spark and Ryan Williams joined host Shel Holtz for this week’s FIR podcast to talk about…
- Henry Blodget’s recent presentation on 14 things you’ll want to know about the future of media
- Some of the ways communication and marketing annoy us that communicators and marketers may not realize are annoying
- Whether internal communications still needs to prove its value
- How…
Posted on November 27, 2017 4:00 am by Shel Holtz | For Immediate Release

Cross-posted from the FIR Podcast Network.
Jennifer Zingsheim Phillips and Lynette Young joined host Shel Holtz for this week’s FIR podcast to talk about…
- When to send your Black Friday and Cyber Monday promotional emails if you want customers to actually open them
- Can Google and Twitter (or media outlets) introduce provenance to facts in order to help readers know when what they are reading…
Posted on November 20, 2017 4:00 am by Shel Holtz | For Immediate Release

Cross-posted from the FIR Podcast Network.
Chris Christensen and Christopher Penn joined host Shel Holtz for this week’s FIR podcast to talk about…
- Todd Defren’s departure from SHIFT Communications, the PR agency he co-founded in 2003 (and which was acquired by Canada’s National PR about 18 months ago)
- Podcast “super listeners” could be the next advertising sweet spot
- Travel podcasts (including the three Chris Christensen hosts or…
Read The Full Post »