Posted on February 5, 2018 3:00 am by Shel Holtz | For Immediate Release
Cross-posted from the FIR Podcast Network.
This week’s conversations featured Melissa Agnes on how two companies deftly handled surprise issues not of their own making, Kami Huyse on Richard Edelman’s assertion that PR needs to pivot from advocacy to education, and Sharon McIntosh on a Pew study revealing how workers feel about trending workplace issues. Also in this episode…
- Could Facebook be getting ready…
Posted on January 29, 2018 3:00 am by Shel Holtz | For Immediate Release
Cross-posted from the FIR Podcast Network.
The January installment of The Hobson & Holtz Report brings Neville Hobson and Shel Holtz together in a long-form podcast that covers the 2018 Edelman Trust Barometer (including the role of influencers as influence marketing efforts move from agencies to in-house departments), the rise of live-streaming video (with 95% of executives planning to use it…
Posted on January 22, 2018 5:45 am by Shel Holtz | For Immediate Release
Cross-posted from the FIR Podcast Network.
This week’s conversations featured Jen Phillips on CVS’s decision to eliminate airbrushing from ads for beauty products it carries and Augie Ray on Visa’s new sonic brand, a two-note sound you’ll hear when completing financial transactions using your Visa card. Also in this episode…
- Internal communicators need to start explaining why their CEOs are paid so much
- Facebook video views…
Posted on January 15, 2018 3:55 am by Shel Holtz | For Immediate Release
Cross-posted from the FIR Podcast Network.
This week’s conversations featured Deirdre Breakenridge on the ROI of ethical behavior and PR’s role in serving as the company’s conscience, Marshall Kirkpatrick on American’s love-hate relationship with social media (as documented in a new Harris Poll), and Phil Gomes on Kodak’s announcement that it would introduce a blockchain-based photography registry and a cryptocurrency for purchasing rights to images. Also in…
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